https://www.speranzaarchitecture.com/tool daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893656831-MEOE16CBK5FUQ45IHZA4/01.jpg Urban Analysis Tool University of Oregon research project The objective of the urban ecological interaction tool was to empower designers to make informed decisions based on the ability to make and relate information. The tool would facilitate relating dissimilar information without combining them by turning on and off the visualization and modifying computation of different aspects of air, water and heat/light data. While the tool may currently show specific design output features of groundscape, vegetation and trees, the tool rather shows a workflow that could also include seating, eating and play surfaces to further engage natural / atmospheric phenomena with social interaction. A sub-section of investigation was done for each air, water and heat/light. This section will describe the decisions for each study and the individual design output of each. A. AIR The inclusion of air qualities intended to make visible to urban designers the differences of air quality within a street and allow that data to directly inform urban design differences within the small spaces of a street. Air quality formulation of input data was used for two design outputs: 1) tree species selection for their ability to sequester certain air pollutants and 2) planter design to accommodate smaller planting vegetation for their ability to both sequester other air pollutants and flowering that provides an interactive design element for people to engage. Air pollutants measured included PM 0.5, PM 2.5, NO and CO. Experiential qualities included small type and intensity. Wind was measured for direction and speed on-site and off-site data included monthly averages to adjust the tool across the year. Noise levels were measure for intensity and diversity of type. The resulting tool provided a computational output for evenly spaced locations of street trees and human level planting vegetation. Formulation was done in the Rhino Grasshopper environment. That formulation is adaptable within the native Grasshopper environment for different users to make evaluations. The street tree output can vary across a street and intersection. Tradition street tree selection is often one single species as we see in city managed selection today or prescriptive selections by owners using various aesthetic criteria. The research designed street-level planter can vary in height and width using modular elements to support the varied qualities of the computed planting type. The air pollution sub-section of the overall tool was important because it used data selected by the research team to design the tool. It then used newly collected data on-site and existing data off-site. The new data was certainly only a test dataset. To make conclusive findings from the methodology data collection on-site would have to be repeated, tools calibrated more carefully with certified equipment and observed phenomena such as construction, temperature, humidity and social activities more carefully recorded to ensure they did not adversely affect the data collection. As air pollution research including that of particulate matter and nitrogen oxide are given more focus and as small handheld sensor technology is improving [24], and while urban design strategies such as Superilles differentiate urban space from interior to exterior streets, a computation design approach may effectively connect technology with urban design theory. WATER Water qualities were studied to understand the relationship between water use in a street and Superilla area and the opportunity to 1) manage water in various rain events using qualities across streets and 2) provide an everyday urban design experience that allows people to understand these natural and urban phenomena. In the case of this sub-study the design output of paving design did not vary within a street but vary across the streets of the Sueprilla corresponding to respective input variations. Street slope was measured in direction and intensity. Grey water contribution from residents was measured with building use type, building area and number of floors. Soil type was included. Temperature and humidity variations were measured on-site. Formulation was also to understand the rainfall volume in various storm events such as typical rain, heavy rains, storm event and atypical storm event. The resulting tool provided a computational output for street pavers slope, spacing and orientation. These variations would provide opportunity for water to be filtered and absorbed into the ground soil and diverted from storm water collection. The resulting water capture could provide additional benefits to support vegetation and contribute to the local aquifer. Thresholds for the various rain events can be changed in the tool as well as location and weather data. The resulting variations of the very small pavers suggest the importance of small variations to respond to larger weather events at the scale of the region and city. The water sub-section of research contributes to the ability to find methods that input data across various scales. At the urban scale within streets data varied by adjacent building use such as residential versus industrial and their corresponding potential grey water contribution. Slope varied only at the scale of the street. Meanwhile soil type for example in Barcelona only varies along one line in the city. Rain fall data is a single data value for the entire city. Thusly the tool was challenged by its reliance on existing data. Small-scale differences other than building use relied on off-site existing data. Still street pavers typically do not vary across districts if not cities. Even a variation across individual street blocks would be a radical proposal for cities but made possible by such a tool. B. HEAT/LIGHT The objective of the heat/light sub-section of study was to measure and design around the impact of urban heat island effect at the small-scale differences within streets. Computation for this sub-section of the tool was greatly supported by the Ladybug plugin for Rhino Grasshopper and the radiance dataset. The application is often used for indoor daylighting and radiance analysis but in this case was used to determine the heat absorption at the street-level public space. Initial data collection of ground and air temperature was done on-site however inconsistency from the sensors and via tree canopy led the research to instead use the data from the Ladybug plugin simulation. All buildings for the Superilla were modeled. On-site date for building façade materials was used. Off-site measurements of street width and approximate building height was converted into a ratio and used in the computation. The design output was analytical information of annual heat island effect based on the buildings, materials and solar orientation and the specific output of street tree location and species selection. A balance of tree canopy size and type was made between abundant shading to reduce heat island effect and ambient light penetration to support street level social activities. Computation also addressed the recent understanding of tree leaf canopy structure that not only shades but allows air pollution to escape. For example, in Barcelona, London plane trees are now thought to trap PM air pollution at the street level. The computational design output of a tool that varies tree species based on adjacent buildings has not been found and one could a rich diversity of tree canopy that slowly evolves either when new construction occurs and or trees die and are replaced. This sub-tool that measures the small scale of urban heat island effect and light resulted in a rich variation of tree variations within a street. While data collection of phenomena was challenging, the variation of built fabric and the resulting tree species represents a relatively adaptive urban system in the long term urban planning of cities. External radiance and weather data was not locally collected. However, the adaptation to measure individual buildings was a necessary part of this tool and reinforces the value of small-scale data analysis to respond to large scale problems such as urban heat island effect. C. Tool integration for air, water and heat/light The integration of the air, water and heat/light sub study and sub-tools provided significant challenges. Air and heat/light sub-tools for example both provided a design output for tree species selection. Additionally the visualization of all the varied data requires the active participation of the user to create data visualization that is organized and understandable in the Human User Interface. Despite these challenges the current evolution of the urban ecological tool (figure 11) contributes to the research area since most data of this type at a larger scale. The methodology allows 1) design selection of ecological qualities; 2) custom data collection at the small-scale of streets and experiential urbanism; 3) custom analysis formulation with opportunities for reevaluating relationships and 4) direct computational urban design output at the scale of streets including street trees species and locations, vegetation planters and ground pavers for hydrological performance. Future development of the tool will look for way to more smoothly integrate the design output (figure 12). However, the methodology described here should not be evaluated on the success of the product of integration but on the successful interface of custom data collection and parametric urban design within a traditional context of little urban design variation at this scale that directly using data of natural phenomena. Speranza, P (2016) “Urban Ecological Interaction: Air, Water, Light and New Transit at the Human Scale of Barcelona's Superilles” Proceedings of 18th International Conference on Advanced Urban Designing and Transportation 2016, ICAUDT, December 12-13, 2016, Barcelona: Spain. click here to download https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893656831-MEOE16CBK5FUQ45IHZA4/01.jpg Urban Analysis Tool University of Oregon research project The objective of the urban ecological interaction tool was to empower designers to make informed decisions based on the ability to make and relate information. The tool would facilitate relating dissimilar information without combining them by turning on and off the visualization and modifying computation of different aspects of air, water and heat/light data. While the tool may currently show specific design output features of groundscape, vegetation and trees, the tool rather shows a workflow that could also include seating, eating and play surfaces to further engage natural / atmospheric phenomena with social interaction. A sub-section of investigation was done for each air, water and heat/light. This section will describe the decisions for each study and the individual design output of each. A. AIR The inclusion of air qualities intended to make visible to urban designers the differences of air quality within a street and allow that data to directly inform urban design differences within the small spaces of a street. Air quality formulation of input data was used for two design outputs: 1) tree species selection for their ability to sequester certain air pollutants and 2) planter design to accommodate smaller planting vegetation for their ability to both sequester other air pollutants and flowering that provides an interactive design element for people to engage. Air pollutants measured included PM 0.5, PM 2.5, NO and CO. Experiential qualities included small type and intensity. Wind was measured for direction and speed on-site and off-site data included monthly averages to adjust the tool across the year. Noise levels were measure for intensity and diversity of type. The resulting tool provided a computational output for evenly spaced locations of street trees and human level planting vegetation. Formulation was done in the Rhino Grasshopper environment. That formulation is adaptable within the native Grasshopper environment for different users to make evaluations. The street tree output can vary across a street and intersection. Tradition street tree selection is often one single species as we see in city managed selection today or prescriptive selections by owners using various aesthetic criteria. The research designed street-level planter can vary in height and width using modular elements to support the varied qualities of the computed planting type. The air pollution sub-section of the overall tool was important because it used data selected by the research team to design the tool. It then used newly collected data on-site and existing data off-site. The new data was certainly only a test dataset. To make conclusive findings from the methodology data collection on-site would have to be repeated, tools calibrated more carefully with certified equipment and observed phenomena such as construction, temperature, humidity and social activities more carefully recorded to ensure they did not adversely affect the data collection. As air pollution research including that of particulate matter and nitrogen oxide are given more focus and as small handheld sensor technology is improving [24], and while urban design strategies such as Superilles differentiate urban space from interior to exterior streets, a computation design approach may effectively connect technology with urban design theory. WATER Water qualities were studied to understand the relationship between water use in a street and Superilla area and the opportunity to 1) manage water in various rain events using qualities across streets and 2) provide an everyday urban design experience that allows people to understand these natural and urban phenomena. In the case of this sub-study the design output of paving design did not vary within a street but vary across the streets of the Sueprilla corresponding to respective input variations. Street slope was measured in direction and intensity. Grey water contribution from residents was measured with building use type, building area and number of floors. Soil type was included. Temperature and humidity variations were measured on-site. Formulation was also to understand the rainfall volume in various storm events such as typical rain, heavy rains, storm event and atypical storm event. The resulting tool provided a computational output for street pavers slope, spacing and orientation. These variations would provide opportunity for water to be filtered and absorbed into the ground soil and diverted from storm water collection. The resulting water capture could provide additional benefits to support vegetation and contribute to the local aquifer. Thresholds for the various rain events can be changed in the tool as well as location and weather data. The resulting variations of the very small pavers suggest the importance of small variations to respond to larger weather events at the scale of the region and city. The water sub-section of research contributes to the ability to find methods that input data across various scales. At the urban scale within streets data varied by adjacent building use such as residential versus industrial and their corresponding potential grey water contribution. Slope varied only at the scale of the street. Meanwhile soil type for example in Barcelona only varies along one line in the city. Rain fall data is a single data value for the entire city. Thusly the tool was challenged by its reliance on existing data. Small-scale differences other than building use relied on off-site existing data. Still street pavers typically do not vary across districts if not cities. Even a variation across individual street blocks would be a radical proposal for cities but made possible by such a tool. B. HEAT/LIGHT The objective of the heat/light sub-section of study was to measure and design around the impact of urban heat island effect at the small-scale differences within streets. Computation for this sub-section of the tool was greatly supported by the Ladybug plugin for Rhino Grasshopper and the radiance dataset. The application is often used for indoor daylighting and radiance analysis but in this case was used to determine the heat absorption at the street-level public space. Initial data collection of ground and air temperature was done on-site however inconsistency from the sensors and via tree canopy led the research to instead use the data from the Ladybug plugin simulation. All buildings for the Superilla were modeled. On-site date for building façade materials was used. Off-site measurements of street width and approximate building height was converted into a ratio and used in the computation. The design output was analytical information of annual heat island effect based on the buildings, materials and solar orientation and the specific output of street tree location and species selection. A balance of tree canopy size and type was made between abundant shading to reduce heat island effect and ambient light penetration to support street level social activities. Computation also addressed the recent understanding of tree leaf canopy structure that not only shades but allows air pollution to escape. For example, in Barcelona, London plane trees are now thought to trap PM air pollution at the street level. The computational design output of a tool that varies tree species based on adjacent buildings has not been found and one could a rich diversity of tree canopy that slowly evolves either when new construction occurs and or trees die and are replaced. This sub-tool that measures the small scale of urban heat island effect and light resulted in a rich variation of tree variations within a street. While data collection of phenomena was challenging, the variation of built fabric and the resulting tree species represents a relatively adaptive urban system in the long term urban planning of cities. External radiance and weather data was not locally collected. However, the adaptation to measure individual buildings was a necessary part of this tool and reinforces the value of small-scale data analysis to respond to large scale problems such as urban heat island effect. C. Tool integration for air, water and heat/light The integration of the air, water and heat/light sub study and sub-tools provided significant challenges. Air and heat/light sub-tools for example both provided a design output for tree species selection. Additionally the visualization of all the varied data requires the active participation of the user to create data visualization that is organized and understandable in the Human User Interface. Despite these challenges the current evolution of the urban ecological tool (figure 11) contributes to the research area since most data of this type at a larger scale. The methodology allows 1) design selection of ecological qualities; 2) custom data collection at the small-scale of streets and experiential urbanism; 3) custom analysis formulation with opportunities for reevaluating relationships and 4) direct computational urban design output at the scale of streets including street trees species and locations, vegetation planters and ground pavers for hydrological performance. Future development of the tool will look for way to more smoothly integrate the design output (figure 12). However, the methodology described here should not be evaluated on the success of the product of integration but on the successful interface of custom data collection and parametric urban design within a traditional context of little urban design variation at this scale that directly using data of natural phenomena. Speranza, P (2016) “Urban Ecological Interaction: Air, Water, Light and New Transit at the Human Scale of Barcelona's Superilles” Proceedings of 18th International Conference on Advanced Urban Designing and Transportation 2016, ICAUDT, December 12-13, 2016, Barcelona: Spain. click here to download https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893657502-D3SVZ1HI6JYSRD7P2NWG/02.jpg Urban Analysis Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893663386-V78ZADO8DLJNOY2SA1QI/03.gif Urban Analysis Tool https://www.speranzaarchitecture.com/whit-east-bungalow daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613430317-DELR8POO47PAWSWB33H3/The+Whit+East+_+06162015_Page_124.jpg WHIT EAST Bungalow Urban Design Study Whit East, The Whit Patio Eugene neighborhoods such the Whiteaker and downtown are reemerging as places of rich urban street life. Restaurants, bars and beer breweries define the qualities of these spaces, often activated at lunch and night time. Eugene is also becoming a location for innovative information technology startups and design oriented maker spaces. The historic Skinner’s Butte neighborhood bound by Skinner’s Butte and the Ferry Street Bridge to the west and east, and the Williamette River and Waterfront District to the north and south, is zoned Special Use Whiteaker. This provides a pervious planning cue. The neighborhood was one of the first locations of downtown Eugene. Residential uses in the east make way for for industrial and commercial uses to the west. This western edge of the neighborhood also provides an important arrival gateway into downtown Eugene and entry for the future Waterfront District. This project looks to use the relocation of the unique restaurant Mame, currently located along Blair Avenue in the Whiteaker, as an anchor for a mixed-use development of restaurant, bar, office, maker and residents. A sheltering garden environment will provide a public / private central space for people to meet and interact in an enclosed micro ecology of local ecology. An agglomeration or cluster of innovative designers will at times mix during events and outdoor activities with neighborhood residents and other people visiting Eugene. This captured natural environment will be a catalyst for local culture and identity. Objectives have emerged: 1) Whiteaker East spirit 2) Patrimonio or cultural identity through built fabric 3) Entrepreneurial (maker) Identity Strategies are identified: A) Floating Patrimonio B) Thick Skin. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Ryan Kiesler, Matthew Nywiede, Julia Frost, Taylor Baek https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613430317-DELR8POO47PAWSWB33H3/The+Whit+East+_+06162015_Page_124.jpg WHIT EAST Bungalow Urban Design Study Whit East, The Whit Patio Eugene neighborhoods such the Whiteaker and downtown are reemerging as places of rich urban street life. Restaurants, bars and beer breweries define the qualities of these spaces, often activated at lunch and night time. Eugene is also becoming a location for innovative information technology startups and design oriented maker spaces. The historic Skinner’s Butte neighborhood bound by Skinner’s Butte and the Ferry Street Bridge to the west and east, and the Williamette River and Waterfront District to the north and south, is zoned Special Use Whiteaker. This provides a pervious planning cue. The neighborhood was one of the first locations of downtown Eugene. Residential uses in the east make way for for industrial and commercial uses to the west. This western edge of the neighborhood also provides an important arrival gateway into downtown Eugene and entry for the future Waterfront District. This project looks to use the relocation of the unique restaurant Mame, currently located along Blair Avenue in the Whiteaker, as an anchor for a mixed-use development of restaurant, bar, office, maker and residents. A sheltering garden environment will provide a public / private central space for people to meet and interact in an enclosed micro ecology of local ecology. An agglomeration or cluster of innovative designers will at times mix during events and outdoor activities with neighborhood residents and other people visiting Eugene. This captured natural environment will be a catalyst for local culture and identity. Objectives have emerged: 1) Whiteaker East spirit 2) Patrimonio or cultural identity through built fabric 3) Entrepreneurial (maker) Identity Strategies are identified: A) Floating Patrimonio B) Thick Skin. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Ryan Kiesler, Matthew Nywiede, Julia Frost, Taylor Baek https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613434315-ENG8ACVM38ZZFI0FWGJE/The+Whit+East+_+06162015_Page_063.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613434461-6WXVW9SNSTSS8VPW1JHG/The+Whit+East+_+06162015_Page_064.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613433328-UK87OE5IIAWDPRT9ZY4Y/The+Whit+East+_+06162015_Page_135.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613435308-2T9D2RET5TT6F3D9UK3T/The+Whit+East+_+06162015_Page_067.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613424107-RJ35RNMANZJ4X5CU4D50/The+Whit+East+_+06162015_Page_095.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613425689-B5M245RX9A8B9ASKY4OU/The+Whit+East+_+06162015_Page_083.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613430322-90YDEC8XCBVU5J0QRRZ8/The+Whit+East+_+06162015_Page_123.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613425113-AYYJ1F5Y7WI35OMJUN48/The+Whit+East+_+06162015_Page_098.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613426193-7YWZ549G41K1733RMYFE/The+Whit+East+_+06162015_Page_117.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613426267-VXO0IHI1XS60TQXONO1M/The+Whit+East+_+06162015_Page_118.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613426860-LB9Z5R0X44JOE93CPFM1/The+Whit+East+_+06162015_Page_119.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613427292-GZX7TB78Y1VFYVKSPMQV/The+Whit+East+_+06162015_Page_120.jpg WHIT EAST Bungalow Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613428246-HM8XPDNCKDBC0XL7FCZ2/The+Whit+East+_+06162015_Page_122.jpg WHIT EAST Bungalow Urban Design Study https://www.speranzaarchitecture.com/eweb daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507692899106-BILEDUS0L8YN3O2TPLD9/01.jpg Public Food Market Urban Design Study 2018 American Institute of Architects Southwest Oregon, Citation Award Since December 2013 Speranza Architecture + Urban Design and a team of partners have been commissioned to design an adaptive reuse of Eugene Electric and Water Board’s 18-acre redevelopment site including urban analysis, programming and conceptual design work for a 60,000 square foot maker space in Eugene, Oregon. Air and sound qualities informed the design work. We were subsequently commissioned to design the reuse of an existing 100 feet bow truss warehouse for a new Eugene Public Food Market. A new tower volume would be a gateway to downtown Eugene using LED lighting to visualize real-time data about the nearby Willamette River and energy use for Eugene’s twenty-one neighborhoods. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Pedro Peralta, Stephen Maher, Gilberto Villalobos, Petro Del Hage, Makai Wilson-Charles, John Loest Photography: Peter Iliev https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507692899106-BILEDUS0L8YN3O2TPLD9/01.jpg Public Food Market Urban Design Study 2018 American Institute of Architects Southwest Oregon, Citation Award Since December 2013 Speranza Architecture + Urban Design and a team of partners have been commissioned to design an adaptive reuse of Eugene Electric and Water Board’s 18-acre redevelopment site including urban analysis, programming and conceptual design work for a 60,000 square foot maker space in Eugene, Oregon. Air and sound qualities informed the design work. We were subsequently commissioned to design the reuse of an existing 100 feet bow truss warehouse for a new Eugene Public Food Market. A new tower volume would be a gateway to downtown Eugene using LED lighting to visualize real-time data about the nearby Willamette River and energy use for Eugene’s twenty-one neighborhoods. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Pedro Peralta, Stephen Maher, Gilberto Villalobos, Petro Del Hage, Makai Wilson-Charles, John Loest Photography: Peter Iliev https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507694806810-TVV9N9UQJXKLP720SJPL/RFQ_Operations+Warehouse_052114_Page_01-2.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506890298529-SHP6N25W3214KCI64DGK/01.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507609264537-VIX9XITHUY9PE1QA0QCH/02.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507693851909-KO5FF6D81EAG9D2Y2JEI/RFQ_Operations+Warehouse_052114_Page_3-4.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508126720745-VXAQ8ZNQ0EFOSK0G9IDZ/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_67.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507693393779-ZQG6UT9B6Z0814GHWK3V/04.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508126717257-TN00PC69845ZAZP1ZMPZ/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_56.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507693182937-S6Y9F960M5PGL263HXLA/Copy+of+03.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508130556462-6VK48J8QTT0NIZBV3N5H/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_71.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507609403706-4OKE8G5T5F256YL6IX44/05.jpg Public Food Market Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1529445110168-KKXM2LCBBTBF2U89MX9G/Pages+from+Speranza_AIA+2018+Design+Award+Certificates_Eugene+Food+Market.jpg Public Food Market Urban Design Study https://www.speranzaarchitecture.com/bleecker daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705225709-93OAPEHS1G21TEFGJEC1/01+%281%29.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture This loft design celebrates the natural light of the apartment and displays the owner’s collection of artwork. Movement and spatial understanding operates diagonally across the two wall panels that were installed to maintain the openness of the space yet provide the necessary wall space to hang the artwork. All interior custom millwork is quarter sawn maple. Floors are existing restored oak and new oak. Countertops are glacier white Corian. Bath millwork was design-built by Sassi Speranza Architect. Architect: Sassi Speranza Architecture; Philip Speranza, Larry Sassi General Millwork: DeMaio Millworkers Bath Millwork: Sassi Speranza Architect Glass Table Design: Yugon Kim Lighting Design: William Armstrong Photography: Joseph Evan https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705225709-93OAPEHS1G21TEFGJEC1/01+%281%29.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture This loft design celebrates the natural light of the apartment and displays the owner’s collection of artwork. Movement and spatial understanding operates diagonally across the two wall panels that were installed to maintain the openness of the space yet provide the necessary wall space to hang the artwork. All interior custom millwork is quarter sawn maple. Floors are existing restored oak and new oak. Countertops are glacier white Corian. Bath millwork was design-built by Sassi Speranza Architect. Architect: Sassi Speranza Architecture; Philip Speranza, Larry Sassi General Millwork: DeMaio Millworkers Bath Millwork: Sassi Speranza Architect Glass Table Design: Yugon Kim Lighting Design: William Armstrong Photography: Joseph Evan https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705396566-1DTZJNC83MQCI09KA6WV/02+%281%29.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705245888-UZ4TNA84FZPFC72ZVTAQ/03+%281%29.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507609170706-Y7KYS03NI954TKIU1TTB/04.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705339305-U6IC7UXAXAI227EUL0II/02+%281%29.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507609149876-CEIL30RT25KA747Y2XQS/02.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507609181839-4Z145HPQN514MH4FVMJA/05.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705201496-6985KM4PUE0QXWKGQ8PN/06+float.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893191642-P4SL97X1BOVH89Z4XMWS/01.jpg Bleecker and Broadway Loft as Sassi Speranza Architecture https://www.speranzaarchitecture.com/social daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705834897-C03E9LNGD5HO6Y1IETQ0/01+%283%29.jpg Social Interaction Tool University of Oregon research project A human-scaled GIS: Measuring and visualizing social interaction in Barcelona’s Superilles Research Assistants: Robert Ryan Kiesler + Jiawei Vincent Mai Speranza, P. (2017) “A human-scaled GIS: measuring and visualizing social interaction in Barcelona’s Superilles”, Journal of Urbanism: International Research on Placemaking and Urban Sustainability, Vol. 0, Iss. 0,0, Pages 1-22, Published online: 14 Jul 2017. https://doi.org/10.1080/17549175.2017.1341426. * download here Social interaction is a key component of urban sustainability, but its spatial measurement is difficult using existing off-site GIS data. This paper reports on a new method of measuring social interaction using a combination of mobile technology and parametric software, which was tested on two of Barcelona’s new semi-pedestrian superilles. The research is introduced within a theoretical framework for social interaction and cohesion adapted from a broader index of sustainability. It shows how on-site data collection can be used to measure the capacity of urban spaces to support social interaction. It is argued that the combination of mobile technologies, GIS data, and predetermined indicators of the capacity of spaces to support positive human experiences offers an important complement to more traditional methods of recording and measuring the qualities of urban spaces. Social interaction is a key component of urban sustainability, but its spatial measurement is difficult using existing off-site GIS data. This paper reports on a new method of measuring social interaction using a combination of mobile technology and parametric software, which was tested on two of Barcelona’s new semi-pedestrian superilles. The research is introduced within a theoretical framework for social interaction and cohesion adapted from a broader index of sustainability. It shows how on-site data collection can be used to measure the capacity of urban spaces to support social interaction. It is argued that the combination of mobile technologies, GIS data, and predetermined indicators of the capacity of spaces to support positive human experiences offers an important complement to more traditional methods of recording and measuring the qualities of urban spaces. Since 2012 my urban ecology and computation research in Barcelona, Portland and New York has used parametric GIS software to development tools that integrate design strategies with measured on-site urban phenomena. Measured urban qualities include public and private indicators of: 1) social qualities such as services, space, housing and job opportunities; 2) demographics such as age, income and cultural background and 3) infrastructure access such as transit, IT and pedestrian access. Ecological qualities of air, water and light are recently studied to complement social qualities in resilient and equitable urbanism. Speranza, P (2016) “Social Interaction and Cohesion Tool: Integrating Socio-Computational Design in Urban Ecology for Barcelona’s Superilles,” Session: Urban Knowledge in Architectural Education moderated by Jeff Hou and Joseph Heathcott, Proceedings of Association of Collegiate Schools of Architecture Annual Meeting 2016, ACSA, Seattle, Washington. * Speranza, P., Keisler, K. and Mai, V. (2015) “Social Interaction and Cohesion Tool: A Geospatial Analysis Tool to Develop Small Urban Planning for Barcelona’s Superillas” Computational Ecologies: Design in the Anthropocene, Association of Computer-Aided Design in Architecture Conference 2015, ACADIA, October 19-25, 2015, Cincinnati, Ohio. * https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705834897-C03E9LNGD5HO6Y1IETQ0/01+%283%29.jpg Social Interaction Tool University of Oregon research project A human-scaled GIS: Measuring and visualizing social interaction in Barcelona’s Superilles Research Assistants: Robert Ryan Kiesler + Jiawei Vincent Mai Speranza, P. (2017) “A human-scaled GIS: measuring and visualizing social interaction in Barcelona’s Superilles”, Journal of Urbanism: International Research on Placemaking and Urban Sustainability, Vol. 0, Iss. 0,0, Pages 1-22, Published online: 14 Jul 2017. https://doi.org/10.1080/17549175.2017.1341426. * download here Social interaction is a key component of urban sustainability, but its spatial measurement is difficult using existing off-site GIS data. This paper reports on a new method of measuring social interaction using a combination of mobile technology and parametric software, which was tested on two of Barcelona’s new semi-pedestrian superilles. The research is introduced within a theoretical framework for social interaction and cohesion adapted from a broader index of sustainability. It shows how on-site data collection can be used to measure the capacity of urban spaces to support social interaction. It is argued that the combination of mobile technologies, GIS data, and predetermined indicators of the capacity of spaces to support positive human experiences offers an important complement to more traditional methods of recording and measuring the qualities of urban spaces. Social interaction is a key component of urban sustainability, but its spatial measurement is difficult using existing off-site GIS data. This paper reports on a new method of measuring social interaction using a combination of mobile technology and parametric software, which was tested on two of Barcelona’s new semi-pedestrian superilles. The research is introduced within a theoretical framework for social interaction and cohesion adapted from a broader index of sustainability. It shows how on-site data collection can be used to measure the capacity of urban spaces to support social interaction. It is argued that the combination of mobile technologies, GIS data, and predetermined indicators of the capacity of spaces to support positive human experiences offers an important complement to more traditional methods of recording and measuring the qualities of urban spaces. Since 2012 my urban ecology and computation research in Barcelona, Portland and New York has used parametric GIS software to development tools that integrate design strategies with measured on-site urban phenomena. Measured urban qualities include public and private indicators of: 1) social qualities such as services, space, housing and job opportunities; 2) demographics such as age, income and cultural background and 3) infrastructure access such as transit, IT and pedestrian access. Ecological qualities of air, water and light are recently studied to complement social qualities in resilient and equitable urbanism. Speranza, P (2016) “Social Interaction and Cohesion Tool: Integrating Socio-Computational Design in Urban Ecology for Barcelona’s Superilles,” Session: Urban Knowledge in Architectural Education moderated by Jeff Hou and Joseph Heathcott, Proceedings of Association of Collegiate Schools of Architecture Annual Meeting 2016, ACSA, Seattle, Washington. * Speranza, P., Keisler, K. and Mai, V. (2015) “Social Interaction and Cohesion Tool: A Geospatial Analysis Tool to Develop Small Urban Planning for Barcelona’s Superillas” Computational Ecologies: Design in the Anthropocene, Association of Computer-Aided Design in Architecture Conference 2015, ACADIA, October 19-25, 2015, Cincinnati, Ohio. * https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893414190-P8X54RUUCFR6W8FBRME2/03.jpg Social Interaction Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705743375-AJ5Z6SKYM1AIZ1C39D53/03+left.jpg Social Interaction Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705735486-MV8PYV2QXK9AVZQUP7M6/05+%283%29.jpg Social Interaction Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893412172-ZR1CTCOZL0YOA79EVVYZ/01.jpg Social Interaction Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893414253-CNMDKYMOXSR9VLVOO8QL/05.jpg Social Interaction Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893415227-WU0O3M4FJ9B6ZU4F6VZ0/06.jpg Social Interaction Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507705947340-XF0F8R920M68XL54KPP9/08.jpg Social Interaction Tool https://www.speranzaarchitecture.com/hult-plaza daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507789008628-Z3K6T9FYQ6A82WII6FA0/05_RENDERING_.jpg Hult Plaza 2018 American Institute of Architects Southwest Oregon, Citation Award Speranza Architecture + Urban Design was commissioned by the Director of Cultural Services of the City of Eugene to redesign the Hult Performing Arts Plaza, specifically requested to use technology to empower community connectivity. Urban analysis for this project began with an adapted Social Interaction and Cohesion Tool for visualization, stakeholder interviews done with Catalan urban psychologist Ana Paricio and CNC digitally fabricated of site models of downtown Eugene and proposed design work. The community engagement activities suggested by interview are supported through a parametric topography of mounds that support outdoor cinema, children playing, people meeting and vegetation growth. Interactive lighting at the mounds will connect rain and fog phenomena with human activities at the various scale of immediate site, downtown Eugene and the neighborhoods of the city. The work resulted in a public exhibition sponsored by the City of Eugene. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Ana Paricio, Urban Psychologist; Ryan Kiesler, Vincent Mai, Julia Frost, Zeta Fernando, Exhibit: Chazandra Kerns, Hector Rodriguez, Sean Henderson, Ryan Kiesler, Vincent Mai, Julia Frost Social Interaction Tool Data Collection: Ryan Kiesler, Daniel Matallana-Mejia, Julia Frost, Taylor Baek, Katherine Brown City of Eugene: Tomi Anderson, Director of Cultural Services https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507789008628-Z3K6T9FYQ6A82WII6FA0/05_RENDERING_.jpg Hult Plaza 2018 American Institute of Architects Southwest Oregon, Citation Award Speranza Architecture + Urban Design was commissioned by the Director of Cultural Services of the City of Eugene to redesign the Hult Performing Arts Plaza, specifically requested to use technology to empower community connectivity. Urban analysis for this project began with an adapted Social Interaction and Cohesion Tool for visualization, stakeholder interviews done with Catalan urban psychologist Ana Paricio and CNC digitally fabricated of site models of downtown Eugene and proposed design work. The community engagement activities suggested by interview are supported through a parametric topography of mounds that support outdoor cinema, children playing, people meeting and vegetation growth. Interactive lighting at the mounds will connect rain and fog phenomena with human activities at the various scale of immediate site, downtown Eugene and the neighborhoods of the city. The work resulted in a public exhibition sponsored by the City of Eugene. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Ana Paricio, Urban Psychologist; Ryan Kiesler, Vincent Mai, Julia Frost, Zeta Fernando, Exhibit: Chazandra Kerns, Hector Rodriguez, Sean Henderson, Ryan Kiesler, Vincent Mai, Julia Frost Social Interaction Tool Data Collection: Ryan Kiesler, Daniel Matallana-Mejia, Julia Frost, Taylor Baek, Katherine Brown City of Eugene: Tomi Anderson, Director of Cultural Services https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610125693-E0OX0RKI4L1V1ZEQ74KQ/02b.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610324209-ZSMCHU32ZKRIHEVQFBJ7/04.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610355928-2RQE2LK3HG7FJXHTF7PB/09.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610151087-AGH4XF48ZMO7JKMM74K7/10.gif Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507785675603-OQZKCP7TNRDBY70TKHPQ/10+%281%29.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507785671984-J0RHWLOKHY0SEWILNEXJ/11+%281%29.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507789571633-SCPP5W4WQZ91MNBLZTUF/11_FLOAT.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610129514-YNCZMAM4JOLKEUNODVBC/03.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610120839-ILX2PGAAAQU8Z3TOJ2AL/01+-+YOU+CAN+CROP+TOP+AND+BOTTOM.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610235082-G7ADLW0I82AOS5OEXF87/05.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893298975-EPK8MHF8924BK4BC32WS/01.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610282165-PJHE2XDZHV1LGRIVYAJJ/06.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610309186-9026WYDP2026OO32R08L/07.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610289784-1VM6B9MWAHI8HC8OTQG3/08.jpg Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507611161791-5QS4XYF08QW2QJIFUC9Q/gif-Recovered.gif Hult Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1529445174304-SI09TUQ450101GMV730Z/Pages+from+Speranza_AIA+2018+Design+Award+Certificates_Hult.jpg Hult Plaza https://www.speranzaarchitecture.com/home daily 1.0 2023-06-19 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680975625936-8JAYXWUDA0ZDD3DLRYAM/Hudson+House_Solar+Chimney+02.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680975625936-8JAYXWUDA0ZDD3DLRYAM/Hudson+House_Solar+Chimney+02.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680975734446-WGCFRES6QWR4IPQKG02W/Hudson+House_Solar+Chimney+02.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202513663-XP5T8B7VBKDQKX6VK5QB/web-KeseyFarm-aerialSouth.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202405891-JYVBJDFEGKZMX7RW5CQW/IMG_20191030_080748.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1544740477648-34DUH33AU2ZDC1NCUCDA/warehouse_kitchenBoom.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536529622-LMD37PDA75TUW8D2I41T/Hudson+House-2058.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202490222-9ONQCUVH85T0X5XSX8ZM/Sensor++2+and+4.JPG Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536520601-X2D2N9DEYNPP5NR1RY6R/Hudson+House-1694.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680975991635-07MGYGVC3I7EH3CCF3VS/Push+Pull+Interior.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202489029-6ITYZANW7J67SZMDF9OF/urban+plan+2.JPG Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536993442-XL6PJ3MFBWCV1IWCBK7B/Hudson+House-1561.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536568737-C3SFWJ8HSHPENVU9RYWM/Hudson+House-1848.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680537386378-8LN1HRL4OUBTGQMXHJTQ/BIRCH+hill.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507701826333-R8OQZ44IAB5GFM9U8BWN/00+%281%29__.jpg Home - Push Pull House Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1519250650588-WXR0HKPAIYLYP9DETV88/20180207_philip+1.jpg Home - Hudson House Hyde Park, New York https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202521710-69JSJMW85GVI39CLGVSE/8_Page_10+%281%29.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1553893562725-J0D36OLJ8LG81771CJY9/Exterior+Render+Skinners+Butte_05.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536536162-HXM03C91EUVYCW5JJ2GS/Hudson+House-1703.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202492390-SHTFI6KVZ38ETOC4EPBH/02+DISTRICT+WASHINGTON+SQUARE+v3+-+FOR+VIDEO.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202480315-32CJA8D1H19I84Z1SGKY/Pages+from+ISLAND+PARK_20191004__LOW+RES-19.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506890343956-V0WQWCA811L80K3C1NO1/01_pushpull.jpg Home - Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507707384156-SSF5NK54YS0WYE8ECKUG/01+%283%29.jpg Home - Social Interaction Tool Social Interaction Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1545036419942-ESH173LHCO8GL9C9QMKU/A9RD9AF.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202495758-930DCSH7YXOY86UNI2EC/01+TIGARD+CITY+PLAN+v1+-+FOR+VIDEO.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1547414694106-0PZTAFQT8SX8HTQ0VGK3/03_.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202498636-VEB09H0NNYJUWV3VDWMV/intro+FOR+VIDEO.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1545037026035-1L2FJG737CSFZ1APLMIY/Photo%2Bfrom%2Bphilipjsperanza%2B2.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1545036527519-PFZ09AS3NX15Z1YWCBOQ/exploded-axon.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506890345651-P6W4LUVJ51PYNT5SAYME/02_hultcenter.jpg Home - Hult Center for the Performing Arts Plaza Hult Center for the Performing Arts Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687202516415-VOBGVB4F8C3DK5NOMPYC/web-KeseyFarm-galleryInt-plywood.jpg Home https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507695914857-13TXDC3U1DU6JRGKB0Z9/Views_Moisture_.jpg Home - SEED Maker Space Urban Design Study SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507697210302-IBD690IPZVO8MYS5VBIW/05.jpg Home - Birch Fircrest Residence Birch Fircrest Residence https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506890347124-BRIRGIXY0MFI0E3OD1EQ/03_market.jpg Home - Eugene Public Food Market Eugene Public Food Market https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507697160617-JTCIC463PGXFKI5M0L9G/01+-+YOU+CAN+CROP+TOP+AND+BOTTOM_.jpg Home - Hult Center for the Performing Arts Plaza Hult Center for the Performing Arts Plaza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508123343121-F2X0I3P0C2LYA1O4ZE5S/P1080556.JPG Home - SEED Maker Space Urban Design SEED Maker Space Urban Design Study https://www.speranzaarchitecture.com/push-pull-house daily 0.75 2019-11-11 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507696187381-JW3MLWSJ112HD9CD5B5F/00+%281%29__.jpg Push Pull House Veneta, Oregon Completed 2016 Awards 2018 American Institute of Architects Southwest Oregon, Honor Award 2016 American Institute of Architects Southwest Oregon Colleague’s Single-Family Residence Award. The problem for many rural resident farmers in Oregon is the minimal use of electric and fossil fuel sources for cooling and heating costs and a strong sense of spiritual place. The design research for this specific project investigated how to create a cost-effective design for seed farmer and caretakers at a site located between the fog phenomena of a low prairie and adjacent forest land. The design tested volumes of square spaces, separately heated or cooled while connectively accessed at the ground level. Convex and concave corner windows were used to pull one’s experience out or push nature in to those squares – paralleling the thermodynamic airflow efficiency of the space. A computational method using Rhino Grasshopper plugin Ladybug was used to test rotation of these squares volumes and roof angles to visualize solar radiance, daylighting and airflow convection data. The optimized shape was then designed to minimize roof framing and unoccupiable roof space. The resulting design of 45 degree rotated hip roofs at rotations of 90 degrees provided an effective: 1) cooling strategy in summer to allow warm air to flush out high open windows and 2) heating strategy in winter to locate compact sleeping areas near a stove using free wood from the adjacent forest land. The research investigation proved an effective use of computational analysis to assemble volumes of stack ventilation primarily using radiance analysis with challenges of dependence on simulations rather than data gathered onsite. The contribution of the work was a demonstration application of this research method for a low-cost construction approach of $175/square foot using BIM software Revit to achieve a fixed-cost bid project for this home owner couple that subsides off the land. Project Team Architect: Philip Speranza, Principal Architect; Stephen P. Maher; Matthew Nyweide; Gilberto Villalobos; Julia Frost; Taylor Baek Structural Engineer: John Norrena, Johnson Broderick Engineering General Contractor: Tim Stephens, Frontier Builders https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507696187381-JW3MLWSJ112HD9CD5B5F/00+%281%29__.jpg Push Pull House Veneta, Oregon Completed 2016 Awards 2018 American Institute of Architects Southwest Oregon, Honor Award 2016 American Institute of Architects Southwest Oregon Colleague’s Single-Family Residence Award. The problem for many rural resident farmers in Oregon is the minimal use of electric and fossil fuel sources for cooling and heating costs and a strong sense of spiritual place. The design research for this specific project investigated how to create a cost-effective design for seed farmer and caretakers at a site located between the fog phenomena of a low prairie and adjacent forest land. The design tested volumes of square spaces, separately heated or cooled while connectively accessed at the ground level. Convex and concave corner windows were used to pull one’s experience out or push nature in to those squares – paralleling the thermodynamic airflow efficiency of the space. A computational method using Rhino Grasshopper plugin Ladybug was used to test rotation of these squares volumes and roof angles to visualize solar radiance, daylighting and airflow convection data. The optimized shape was then designed to minimize roof framing and unoccupiable roof space. The resulting design of 45 degree rotated hip roofs at rotations of 90 degrees provided an effective: 1) cooling strategy in summer to allow warm air to flush out high open windows and 2) heating strategy in winter to locate compact sleeping areas near a stove using free wood from the adjacent forest land. The research investigation proved an effective use of computational analysis to assemble volumes of stack ventilation primarily using radiance analysis with challenges of dependence on simulations rather than data gathered onsite. The contribution of the work was a demonstration application of this research method for a low-cost construction approach of $175/square foot using BIM software Revit to achieve a fixed-cost bid project for this home owner couple that subsides off the land. Project Team Architect: Philip Speranza, Principal Architect; Stephen P. Maher; Matthew Nyweide; Gilberto Villalobos; Julia Frost; Taylor Baek Structural Engineer: John Norrena, Johnson Broderick Engineering General Contractor: Tim Stephens, Frontier Builders https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507609560282-6UQ8PAAY8FZ79MX7YJDA/00.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507692785333-6ZFVYLWYKDNSZQG8E9G7/02+top+crop+float.JPG Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507700667760-3QL27QS2HYZIYCKJULOO/PP-Parti.gif Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1573239936949-TR10AKUTZ9CL91RWTGVX/Push+Pull_Floor+Plan-01+%282%29.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507700334285-0YU04V5JKMWE1ITX3XEH/03_.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507701428787-5BNT3MDRZKTQOEWE27W0/05+%281%29.JPG Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507701272911-53X251Z6Z5GLXDEOJT1V/07___.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507699597566-YC8WMMNJ6SPQZPBZ5K0P/Copy+of+04_.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507699847310-JI02AIQ5MEKEXQRRSJ9H/06_.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507607867493-R1XH0ZDC69NQED1MAWSS/08.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507607880117-1X095F4O9P9S3ZGGSD2V/09.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507607894024-M668G6SQI5CMPV9PNBXP/10.JPG Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507607913459-W2H7MRFUHDUSET7Z3O11/17+small.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507607905664-H8P3FNEW9TUJ48IRH6S4/18.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507607911464-CW927DNPFRLP61PYIEAK/19.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507607904162-U826V9W905H9ZTV5YT3H/11.JPG Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507607831255-U6UFDCQ3ZBMEMVF8ZM0I/05.JPG Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507608502081-5VWWQZDNZFOKK7SFSNCB/12.JPG Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507607960607-ART4NCS20PTVNH9XQMWN/13.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507913261508-DW44IMRM4P3Z8TBIXXG2/30.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507783060307-TXNRWQVFFO0X01RVQ2ZU/11.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507700869780-PPQZGSHSTDHCRUSGLOQY/12.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1529444975640-OS095RS5GTXU3QH503RO/Pages+from+Speranza_AIA+2018+Design+Award+Certificates_Push+Pull.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507608435318-H8UXS5O0IRL9XCO1N44X/03.jpg Push Pull House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506890568750-0AQIXNQUC2BGXEAYJ65K/01.jpg Push Pull House Push Pull House Design of the Push | Pull House in Veneta, Oregon began with the assembly of squares and their relationship between the larger forest site and a grazing field. Corner windows, convex and concave, respectively pull one out or push nature in. This visual connection with nature outside the house is balanced with a spatial connection inside the house in overheard square volumes of space each illuminated by a single operable window. The design process involved close collaboration with the owner and design team using large-scale physical models, Rhino 3D Grasshopper, Ladybug radiance and daylighting analysis, BIM Revit and various fabrication and material mockups. Ecological features include radiant floor heating throughout, eightinch thick insulated walls, passive solar and night flush ventilation design, biological finishes and LED lighting. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Stephen Maher, Matthew Nyweide, Gilberto Villalobos, Julia Frost, Taylor Baek Structural Engineer: Johnson Brodrick Engineering Contractor: Tim Stephens, Frontier Builders Photography: Anthony Holmes Radiant Flooring: Thomas White Millwork: Skyline Cabinets Countertops: Stoneworks Metalwork: Al’s Sheet Metal Manufacturers: Timber Pro, Eco Drake, Leland, Rohl, Duravit, Blanco, Ranai and Marvin Integrity https://www.speranzaarchitecture.com/whit-east-warehouse daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613005648-NDBIW3RBVB91IZNXR8FJ/06_013_260+Ferry+Street_Warehouse_Perspective+Colalge.jpg WHIT EAST Warehouse Urban Design Study Downtown Eugene is changing. New urban places, or nodes, are emerging. The Saturday market has persisted over the years as the spiritual public space of Eugene, even if temporal gathering once a week and seasonally. Meanwhile the Whiteaker neighborhood, or The Whit, has emerged as an active and walkable place for a broad spectrum of people. Elsewhere the edge between the walkable downtown and out periphery is often noticeably marked by parking requirement exemptions and zoning use flexibility. Future planning envisions a new Waterfront District with walkable density and and street level mixed-use connecting downtown Eugene to the Willamette River. The “Tracktown USA mural” or “Eugene Moving and Storage” building and other adjacent businesses between 4th and 6th Avenues mark a new urban places for the identity of Eugene to setdown – a new downtown place to emerge. The proposed project has three goals to reinforce a new downtown node for Eugene: 1) Extend the Whiteaker character into this neighborhood, 2) Enhance or make more visible and usable patrimonio, or historic built fabric, that represents a previous cultural and industrial use in Eugene, and adapts to a growing contemporary business environment of startup, tech, maker and design office space. 3) Continue the development direction of the Watershed as a leader of sustainable design in the form of energy and urban ecological performance related to assets of the location such as temperate climate and views of green landscape (river and buttes) and control potentially negative phenomena such summer sun exposure, rainfall, overcast skies, and nearby air and sound sources. The project objective is to build the critical mass for a neighborhood that has active street level social interaction and healthy living at the human pedestrian scale. It also acknowledges its place a gateway between the walkable downtown core and more vehicular intense urbanism along Colberg Road and Ferry Street bridge crossing the Willamette River. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Stephen Maher, Vincent Mai, Ryan Keisler, Kevin So https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507613005648-NDBIW3RBVB91IZNXR8FJ/06_013_260+Ferry+Street_Warehouse_Perspective+Colalge.jpg WHIT EAST Warehouse Urban Design Study Downtown Eugene is changing. New urban places, or nodes, are emerging. The Saturday market has persisted over the years as the spiritual public space of Eugene, even if temporal gathering once a week and seasonally. Meanwhile the Whiteaker neighborhood, or The Whit, has emerged as an active and walkable place for a broad spectrum of people. Elsewhere the edge between the walkable downtown and out periphery is often noticeably marked by parking requirement exemptions and zoning use flexibility. Future planning envisions a new Waterfront District with walkable density and and street level mixed-use connecting downtown Eugene to the Willamette River. The “Tracktown USA mural” or “Eugene Moving and Storage” building and other adjacent businesses between 4th and 6th Avenues mark a new urban places for the identity of Eugene to setdown – a new downtown place to emerge. The proposed project has three goals to reinforce a new downtown node for Eugene: 1) Extend the Whiteaker character into this neighborhood, 2) Enhance or make more visible and usable patrimonio, or historic built fabric, that represents a previous cultural and industrial use in Eugene, and adapts to a growing contemporary business environment of startup, tech, maker and design office space. 3) Continue the development direction of the Watershed as a leader of sustainable design in the form of energy and urban ecological performance related to assets of the location such as temperate climate and views of green landscape (river and buttes) and control potentially negative phenomena such summer sun exposure, rainfall, overcast skies, and nearby air and sound sources. The project objective is to build the critical mass for a neighborhood that has active street level social interaction and healthy living at the human pedestrian scale. It also acknowledges its place a gateway between the walkable downtown core and more vehicular intense urbanism along Colberg Road and Ferry Street bridge crossing the Willamette River. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Stephen Maher, Vincent Mai, Ryan Keisler, Kevin So https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508128148095-NNU8NGMKYZDE3HWKLY2I/GreenLoopAxon+copy.jpg WHIT EAST Warehouse Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508127267557-2HMZ0MGYS83H5YXL43PS/The+Whit+East+_+06162015_Page_004.jpg WHIT EAST Warehouse Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508127451129-IZSF2SRAK7L0CVW6CXTH/The+Whit+East+_+06162015_Page_008.jpg WHIT EAST Warehouse Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508127257572-GKFCZAXY9NAF85QO9P4Y/The+Whit+East+_+06162015_Page_011.jpg WHIT EAST Warehouse Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508127269301-EOXQI0YBSP6D03RENRD5/The+Whit+East+_+06162015_Page_044.jpg WHIT EAST Warehouse Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508127272606-903J1BIV44Q06FZABLKX/The+Whit+East+_+06162015_Page_046.jpg WHIT EAST Warehouse Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508127262986-V1OL4508ZIIMDW47AQGP/The+Whit+East+_+06162015_Page_048.jpg WHIT EAST Warehouse Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508127259722-P1YSHLGFTRMEH02NWH8W/The+Whit+East+_+06162015_Page_054.jpg WHIT EAST Warehouse Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508127266265-47Z4ZC1W36VDRVW94VA7/The+Whit+East+_+06162015_Page_055.jpg WHIT EAST Warehouse Urban Design Study https://www.speranzaarchitecture.com/hult-plaza-public-exhibit daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507788200552-40H4S4VMGVOPQTO27UT4/02+%282%29.jpg Hult Plaza Public Exhibit Speranza Architecture + Urban Design was commissioned by the Director of Cultural Services of the City of Eugene to redesign the Hult Performing Arts Plaza, specifically requested to use technology to empower community connectivity. Urban analysis for this project began with an adapted Social Interaction and Cohesion Tool for visualization, stakeholder interviews done with Catalan urban psychologist Ana Paricio and CNC digitally fabricated of site models of downtown Eugene and proposed design work. The community engagement activities suggested by interview are supported through a parametric topography of mounds that support outdoor cinema, children playing, people meeting and vegetation growth. Interactive lighting at the mounds will connect rain and fog phenomena with human activities at the various scale of immediate site, downtown Eugene and the neighborhoods of the city. The work resulted in a public exhibition sponsored by the City of Eugene. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Ana Paricio, Urban Psychologist; Ryan Kiesler, Vincent Mai, Julia Frost, Zeta Fernando, Exhibit: Chazandra Kerns, Hector Rodriguez, Sean Henderson, Ryan Kiesler, Vincent Mai, Julia Frost Social Interaction Tool Data Collection: Ryan Kiesler, Daniel Matallana-Mejia, Julia Frost, Taylor Baek, Katherine Brown City of Eugene: Tomi Anderson, Director of Cultural Services https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507788200552-40H4S4VMGVOPQTO27UT4/02+%282%29.jpg Hult Plaza Public Exhibit Speranza Architecture + Urban Design was commissioned by the Director of Cultural Services of the City of Eugene to redesign the Hult Performing Arts Plaza, specifically requested to use technology to empower community connectivity. Urban analysis for this project began with an adapted Social Interaction and Cohesion Tool for visualization, stakeholder interviews done with Catalan urban psychologist Ana Paricio and CNC digitally fabricated of site models of downtown Eugene and proposed design work. The community engagement activities suggested by interview are supported through a parametric topography of mounds that support outdoor cinema, children playing, people meeting and vegetation growth. Interactive lighting at the mounds will connect rain and fog phenomena with human activities at the various scale of immediate site, downtown Eugene and the neighborhoods of the city. The work resulted in a public exhibition sponsored by the City of Eugene. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Ana Paricio, Urban Psychologist; Ryan Kiesler, Vincent Mai, Julia Frost, Zeta Fernando, Exhibit: Chazandra Kerns, Hector Rodriguez, Sean Henderson, Ryan Kiesler, Vincent Mai, Julia Frost Social Interaction Tool Data Collection: Ryan Kiesler, Daniel Matallana-Mejia, Julia Frost, Taylor Baek, Katherine Brown City of Eugene: Tomi Anderson, Director of Cultural Services https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507788279898-H0X74D2UBFPIFKA8AF8Y/01+%285%29.JPG Hult Plaza Public Exhibit https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507788262377-3G1WBARR6XTZEFGNT5R6/09+IMG_20151022_241004821_HDR.jpg Hult Plaza Public Exhibit https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507788168037-NX95BUUGR0711J7WN2VC/01+%285%29.JPG Hult Plaza Public Exhibit https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507788230281-4XRZN8UGLXIW32EE296C/P1120160.JPG Hult Plaza Public Exhibit https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507788242906-8A8XE8WQUAY2SRG3ZR93/10+%282%29.jpg Hult Plaza Public Exhibit https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507788360846-4NWHSRAQB118OCZF7LBV/03+%282%29.JPG Hult Plaza Public Exhibit https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507789250183-7EVD77F1WNX043NS3NAX/02+upper+right+small+over+01.JPG Hult Plaza Public Exhibit https://www.speranzaarchitecture.com/social-code-method daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507792216130-OJZEUZINONA7JFZM0Q4F/Figure+1+2.jpg Social Code Tool University of Oregon research project Social “Coding:” Urban Processes and Socio-Computational Workflow, with Stephen Maher The distinctive social and cultural qualities of our cities make up an increasingly dynamic and complex understanding of planning and urban ecology. How do we leverage computational design to integrate the fine-grained qualitative information that describes our urban places? In a small, private parking lot on the east side of Portland, one can eat Tuscan-made pasta e fagioli, and from a Tweet from outside Grand Army Plaza in Brooklyn, one can discover curry chicken samosa. These diverse qualities may now be integrated by computational designers using new geospatial data collection and visualization techniques. This paper will describe such a technique for rapidly changing adaptive urban processes including cuisine, entrepreneurship and architectural infrastructure between the human and non-human phenomenological spaces of our cities. The research presented in this paper outlines a new multi-platform data collection and geospatial visualization methodology within the Rhinoceros/Grasshopper environment including a custom component named Elephant to measure, codify, analyze and visualize fine-grained geospatial socio-computational data. The purpose of this new methodology is to empower urban designers, business owners and the public with greater access to integrate data and affect design computation in an accelerated real world approach to urban design. Speranza, P. and Maher, S. (2017) “Social ‘Coding:’ Urban Processes and Socio-Computational Workflow,” Proceedings of the Environmental Design Research Association Annual Meeting 2017, May 31-June 3, 2017, Madison: Wisconsin. * download here Franck, K and Speranza, P, (2015) “Food, Time and Space: Mobile Cuisine in New York and Portland,” Ethno-Architecture and the Politics of Migration Edited by Mirjana Lozanovska, London: Routledge Press. ** download here https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507792216130-OJZEUZINONA7JFZM0Q4F/Figure+1+2.jpg Social Code Tool University of Oregon research project Social “Coding:” Urban Processes and Socio-Computational Workflow, with Stephen Maher The distinctive social and cultural qualities of our cities make up an increasingly dynamic and complex understanding of planning and urban ecology. How do we leverage computational design to integrate the fine-grained qualitative information that describes our urban places? In a small, private parking lot on the east side of Portland, one can eat Tuscan-made pasta e fagioli, and from a Tweet from outside Grand Army Plaza in Brooklyn, one can discover curry chicken samosa. These diverse qualities may now be integrated by computational designers using new geospatial data collection and visualization techniques. This paper will describe such a technique for rapidly changing adaptive urban processes including cuisine, entrepreneurship and architectural infrastructure between the human and non-human phenomenological spaces of our cities. The research presented in this paper outlines a new multi-platform data collection and geospatial visualization methodology within the Rhinoceros/Grasshopper environment including a custom component named Elephant to measure, codify, analyze and visualize fine-grained geospatial socio-computational data. The purpose of this new methodology is to empower urban designers, business owners and the public with greater access to integrate data and affect design computation in an accelerated real world approach to urban design. Speranza, P. and Maher, S. (2017) “Social ‘Coding:’ Urban Processes and Socio-Computational Workflow,” Proceedings of the Environmental Design Research Association Annual Meeting 2017, May 31-June 3, 2017, Madison: Wisconsin. * download here Franck, K and Speranza, P, (2015) “Food, Time and Space: Mobile Cuisine in New York and Portland,” Ethno-Architecture and the Politics of Migration Edited by Mirjana Lozanovska, London: Routledge Press. ** download here https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507792031264-O7XX0PHI1O1QRPMEFNJ5/Figure+4_1.jpg Social Code Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507792268144-JWEUQT37D295ZZ4JKAF8/Figure+6+7.jpg Social Code Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507791723008-MWM81MG7507AR0ZGC0CR/Figure+1+2+.jpg Social Code Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507792066255-6KHKI6OZZDDLWR5EVUYR/Chart+1.jpg Social Code Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507791779942-PP8860MZQWRC81TFZSA7/Figure+13.jpg Social Code Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507790822795-ESHWDNZ33MEKTJ6FOP84/Figure+2.jpg Social Code Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507792095993-Z22NGURR48KEKYBMKJ0G/Figure+3.jpg Social Code Tool https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507792007438-AKH7NHOR47V97PNMZEIJ/Figure+11+12.jpg Social Code Tool https://www.speranzaarchitecture.com/seed-market-place daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508124747946-WFKBRTCZVAL74LEZKHC1/P1080556.JPG SEED Maker Space Urban Design Study Since December 2013 Speranza Architecture + Urban Design and a team of partners have been commissioned to design an adaptive reuse of Eugene Electric and Water Board’s 18-acre redevelopment site including urban analysis, programming and conceptual design work for a 60,000 square foot maker space in Eugene, Oregon. Air and sound qualities informed the design work. We were subsequently commissioned to design the reuse of an existing 100 feet bow truss warehouse for a new Eugene Public Food Market. A new tower volume would be a gateway to downtown Eugene using LED lighting to visualize real-time data about the nearby Willamette River and energy use for Eugene’s twenty-one neighborhoods. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Adam Oswald, Benjamen Prage, Makai Wilson-Charles, Gilberto Villalobos, Vincent Mai, Petro Del Hage Photography and Collage: Philip Speranza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508124747946-WFKBRTCZVAL74LEZKHC1/P1080556.JPG SEED Maker Space Urban Design Study Since December 2013 Speranza Architecture + Urban Design and a team of partners have been commissioned to design an adaptive reuse of Eugene Electric and Water Board’s 18-acre redevelopment site including urban analysis, programming and conceptual design work for a 60,000 square foot maker space in Eugene, Oregon. Air and sound qualities informed the design work. We were subsequently commissioned to design the reuse of an existing 100 feet bow truss warehouse for a new Eugene Public Food Market. A new tower volume would be a gateway to downtown Eugene using LED lighting to visualize real-time data about the nearby Willamette River and energy use for Eugene’s twenty-one neighborhoods. Architect: Speranza Architecture + Urban Design; Philip Speranza, Principal; Adam Oswald, Benjamen Prage, Makai Wilson-Charles, Gilberto Villalobos, Vincent Mai, Petro Del Hage Photography and Collage: Philip Speranza https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508125873073-OPA25P0X4SW10CY43MDD/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_08.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506890460252-5TUT69OW7FT1Z0HZRPW8/01.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508126026871-X5AMHVBM7BB0AGD4VB4L/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1__.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507609865115-RK6K56QFR7124EK8I3XB/Views_Moisture.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507701973430-7M3Q2ZC8PRNXI55N1H65/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_13.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508126862681-L1ADWM9AGHH68U0L5M7F/GreenLoopAxon+copy.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507701969844-1O76KMBDO50V319OAVMA/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_11.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507610000937-UJKSFEBENK50P0GIGCA1/05.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508126309021-6NNJH8SJ4QVL3Q8XSTX5/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_38.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508125531752-N4C5V4SZ6P7R6M6K8QZF/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_32.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508125512593-BWLNMW91KHCSQGYNWMRZ/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_25.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508126522186-DKE2RCA5FSKY854V89Z7/P1080555.JPG SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507609953013-RTNE2PUJTRZZAYE0XJSJ/06.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508125519515-5Y1HS50VE18ABECS97VN/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_27.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508125517129-DV20CQR228BGBG5Z4ACS/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_33.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508125526908-72E4QMK8RTMO044WL9O7/RFQ_SEED+Maker+Space_Planning+and+Urban+Design+v1_Page_34.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508128279509-K35TTC92JEKD214F9D2H/IMG_20140226_152253.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508128713198-4YG85IHWKYKUR22T75MD/IMG_20140226_152253.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508128833761-CQOTU6V1LLYP1CMBSLDI/IMG_20140226_152253.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508129069464-3JG5Y9LZMJA0QV4P7G2I/IMG_20140226_152253.jpg SEED Maker Space Urban Design Study https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508129149219-1TUOE8IEHDMINC930B4N/IMG_20140226_152253.jpg SEED Maker Space Urban Design Study https://www.speranzaarchitecture.com/air daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507706405617-G236VOF8DJ7EC7V8A1HV/01+%284%29.jpg Air Pollution Low-cost mobile sensors to evaluate air quality within and between intra-urban areas in Barcelona, Spain and Portland, Oregon, USA Philip Speranza, Master of Architecture,1 Marc Viader, Master of Architecture, M.S in Robotics,2 María Cruz Minguillón, Doctor of Philosphy,3 Xavier Querol, Doctor of Philosphy,4 1 Urban Design & Computing Lab (UD&CL), 321 Mill Street, 97401, Eugene, Oregon, USA ; University of Oregon, LawrenceHall 485, Eugene, Oregon, USA 2 Urban Design & Computing Lab (UD&CL), Carrer Freixa 26-28, Baixos 3ª, 08021 Barcelona, Spain 3 Institute of Environmental Assessment and Water Research (IDAEA), CSIC, Jordi Girona 18-26, 08034 Barcelona, Spain 4 Institute of Environmental Assessment and Water Research (IDAEA), CSIC, Jordi Girona 18-26, 08034 Barcelona, Spain Abstract Intra-urban variation of ambient air particulate matter (PM) concentrations was evaluated in Barcelona, Spain and Portland, Oregon, USA. Measurements were carried out using Dylos 1700-based mobile instruments, providing real-time particle number concentrations between 0.5 and 2.5 µm. The Dylos sensor was calibrated in real-world conditions at a urban monitoring site in Barcelona, using an optical particle counter, previously corrected with gravimetrically-determined PM2.5 concentrations, as the reference instrumentation. Measurement campaigns were carried out in Barcelona’s Eixample area (in spring and summer 2016), Barcelona’s Poblenou area (in summer 2016) and in Portland’s Pearl NW Pearl district (in summer 2014 and 2016). Each test area included 71 to 200 sidewalk locations, separated by 33m, in approximately 400 m squared neighborhood areas. Correlations between PM measurements performed with the low-cost handheld sensor instrumentation corrected with the reference instrumentation. Then, observations during data collection recorded relationships between human phenomena and meteorology with urban design characteristics. Lastly spatial patterns visualized the highest relative PM concentrations not at streets with the more traffic lanes such as Gran Via Av in Barcelona or West Burnside in Portland but narrower interior streets. While an accepted major source of PM is road traffic (vehicle exhaust, brake and tire materials), the research seeks to validate a protocol that relates PM concentrations with small-scale variations in street width, tree canopy enclosure, and orientation to prevailing wind as well as observed urban phenomena during data collection. These characteristics are important to measure physical and transit differences within and between Barcelona’s newly planned three-by-three block areas called Superilles and the possible adaptation of mitigation strategies to enhance healthy urban living. Keywords: air quality, particulate matter, urban areas, low cost sensors https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507706405617-G236VOF8DJ7EC7V8A1HV/01+%284%29.jpg Air Pollution Low-cost mobile sensors to evaluate air quality within and between intra-urban areas in Barcelona, Spain and Portland, Oregon, USA Philip Speranza, Master of Architecture,1 Marc Viader, Master of Architecture, M.S in Robotics,2 María Cruz Minguillón, Doctor of Philosphy,3 Xavier Querol, Doctor of Philosphy,4 1 Urban Design & Computing Lab (UD&CL), 321 Mill Street, 97401, Eugene, Oregon, USA ; University of Oregon, LawrenceHall 485, Eugene, Oregon, USA 2 Urban Design & Computing Lab (UD&CL), Carrer Freixa 26-28, Baixos 3ª, 08021 Barcelona, Spain 3 Institute of Environmental Assessment and Water Research (IDAEA), CSIC, Jordi Girona 18-26, 08034 Barcelona, Spain 4 Institute of Environmental Assessment and Water Research (IDAEA), CSIC, Jordi Girona 18-26, 08034 Barcelona, Spain Abstract Intra-urban variation of ambient air particulate matter (PM) concentrations was evaluated in Barcelona, Spain and Portland, Oregon, USA. Measurements were carried out using Dylos 1700-based mobile instruments, providing real-time particle number concentrations between 0.5 and 2.5 µm. The Dylos sensor was calibrated in real-world conditions at a urban monitoring site in Barcelona, using an optical particle counter, previously corrected with gravimetrically-determined PM2.5 concentrations, as the reference instrumentation. Measurement campaigns were carried out in Barcelona’s Eixample area (in spring and summer 2016), Barcelona’s Poblenou area (in summer 2016) and in Portland’s Pearl NW Pearl district (in summer 2014 and 2016). Each test area included 71 to 200 sidewalk locations, separated by 33m, in approximately 400 m squared neighborhood areas. Correlations between PM measurements performed with the low-cost handheld sensor instrumentation corrected with the reference instrumentation. Then, observations during data collection recorded relationships between human phenomena and meteorology with urban design characteristics. Lastly spatial patterns visualized the highest relative PM concentrations not at streets with the more traffic lanes such as Gran Via Av in Barcelona or West Burnside in Portland but narrower interior streets. While an accepted major source of PM is road traffic (vehicle exhaust, brake and tire materials), the research seeks to validate a protocol that relates PM concentrations with small-scale variations in street width, tree canopy enclosure, and orientation to prevailing wind as well as observed urban phenomena during data collection. These characteristics are important to measure physical and transit differences within and between Barcelona’s newly planned three-by-three block areas called Superilles and the possible adaptation of mitigation strategies to enhance healthy urban living. Keywords: air quality, particulate matter, urban areas, low cost sensors https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507706492066-4A4ZHQ0FT9R3CJ2IV2IO/01+%284%29.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507707109509-MBXGEQP2UXXJED6B3N9J/02+BCN.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507706977671-0OBGCCAT3FOEXE91C832/03+BCN.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507706381944-5XFF3Q0QRL0OCFKENKVJ/02+BCN.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507706753662-A1JF6XTYIBE3GTB2YHHR/01+%284%29.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507706401575-L2RFEI0KSWVANF2TXWFL/05+PDX.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507706657027-F0N0X0J8T2I9UU5AS9KA/06+PDX.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507790183506-0M3URNO703AG1QOMXT3A/07+PDX.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507706342589-LD39NGMSQRIJKXKPY7KM/08+%281%29.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893360250-I5ISZN83AI0GN1HG4GOE/09.gif Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893359157-68JEUPIM2HLJU0PREM1X/10.gif Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893350942-N9J26TA7DEG9XJ3IKDON/01.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893359880-G8HDFRGCZPNTGF3NQOWZ/11.gif Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507787169183-YGLY4K3WSUP0MBFDN8B9/Air+Pollution+02_1m+to+3m+comparison.jpg Air Pollution https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507790086009-TVGTZYTTYD5K74WRFKRC/02+BCN.jpg Air Pollution https://www.speranzaarchitecture.com/business daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893472909-697L7T7QLIAE1U1KFPNS/01.jpg Business Fabric University of Oregon research project “Business fabric and Place, a Methodology to Measure Business Identity in Barcelona’s New Superilles” Speranza, P. and Prager, B (2016), “Business fabric and Place, a Methodology to Measure Business Identity in Barcelona’s New Superilles” Strategic Place Branding Methodologies and Theory for Tourist Attraction, Co-Edited by Can Usley and Ahmet Bayraktar, Pennsylvania: IGI Global. pg. 157-180. http://www.igi-global.com/book/strategic-place-branding-methodologies-theory/147129 ISBN13: 9781522505792, download here INTRODUCTION A walk down La Rambla street in Barcelona, Spain provides an urban experience of tourism-oriented business activity. The 1.2 kilometer street of shops, kiosks and street peddlers elicits disapproval from local citizens but is, along with other Gaudi’s architectural sites, an established city branding campaign for tourists to stay, shop, eat, and stroll. The walk down the brand driven La Rambla with increasing international companies McDonald’s, Zara and Banco Santander differs from a walk through the Gràcia neighborhood with more local entrepreneurial city branding (Pike, 2009) (Freire, 2009). Gràcia’s touristic draw, though smaller in scale than La Rambla, invites a high volume of tourists. Both La Rambla and Gràcia are examples of city branding but with two different understandings of business fabric, or woven urban texture, between larger-scale, international and planned from a bird’s eye view, and the other smaller, more entrepreneurial and spatially intimate scale shaped by individuals at the human street level. Do the qualities of small new startup businesses of entrepreneurship and architecture relate? This chapter investigates how city branding may be understood through small, street-scale geospatial relationships of 1) business, 2) architecture, and 3) entrepreneurial qualities, providing a geographic information system, GIS, tool that investigates latent branding opportunities to improve the understanding of a city or destination from the bottom up. This bottom-up approach furthers the notion that a more successful place branding campaign may emerge from top-down policy initiatives if a rigorous strategy celebrates the pre-existing strengths of a place. This chapter will explain the method and assertions to measure the impact of business fabric and the possible role in current and subsequent neighborhood and city branding using neighborhood case studies in Barcelona, Spain, Portland and Eugene, Oregon, and Jersey City, New Jersey. City-scaled branding does not always acknowledge the small-scale geospatial qualities that support distinctive identities from the street scale to the city scale. For example, in DUMBO Brooklyn, Down Under the Manhattan Brooklyn Overpass, the high price of established downtown Manhattan office space pushed entrepreneurs elsewhere to the post-industrial urban fabric in Brooklyn. Similar emerging business districts rely on relationships of small-scale urban and architectural fabric. The research builds on assertions that geography and branding are entangled by 1) inescapable socio-spatial associations; 2) inherent differentiation through space and 3) articulation of economic and competitive socio-spatial relationships (Pike, 2009). While recent research explores relationships between urban development and urban branding (Rehan, 2013) existing research does not focus on the small-scale urban qualities as small as individual streets or three-by-three block areas. Owners in these locations not only aspire to have a successful small business for themselves but to collaborate with the most skilled and talented young workers who seek attractable (Bitner, 1990), walkable street level activities, affordable places to live and eat, and access to natural amenities (Lindzon, 2015). These small businesses can move from space to space within a building or neighborhood without losing customers, but neighborhood location is still important for small, creative class businesses (Florida, 2008). According to Entrepreneur Magazine, the long-term phenomenon of entrepreneurship relies on communities and policy makers to work together to attract vitality to a region (Clifford, 2013). This long-term trend subsequently has deep influence on the business fabric of a place and, in turn, attracting investment (Kotler et al. 1993) to perpetuate a long-term city brand. https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893472909-697L7T7QLIAE1U1KFPNS/01.jpg Business Fabric University of Oregon research project “Business fabric and Place, a Methodology to Measure Business Identity in Barcelona’s New Superilles” Speranza, P. and Prager, B (2016), “Business fabric and Place, a Methodology to Measure Business Identity in Barcelona’s New Superilles” Strategic Place Branding Methodologies and Theory for Tourist Attraction, Co-Edited by Can Usley and Ahmet Bayraktar, Pennsylvania: IGI Global. pg. 157-180. http://www.igi-global.com/book/strategic-place-branding-methodologies-theory/147129 ISBN13: 9781522505792, download here INTRODUCTION A walk down La Rambla street in Barcelona, Spain provides an urban experience of tourism-oriented business activity. The 1.2 kilometer street of shops, kiosks and street peddlers elicits disapproval from local citizens but is, along with other Gaudi’s architectural sites, an established city branding campaign for tourists to stay, shop, eat, and stroll. The walk down the brand driven La Rambla with increasing international companies McDonald’s, Zara and Banco Santander differs from a walk through the Gràcia neighborhood with more local entrepreneurial city branding (Pike, 2009) (Freire, 2009). Gràcia’s touristic draw, though smaller in scale than La Rambla, invites a high volume of tourists. Both La Rambla and Gràcia are examples of city branding but with two different understandings of business fabric, or woven urban texture, between larger-scale, international and planned from a bird’s eye view, and the other smaller, more entrepreneurial and spatially intimate scale shaped by individuals at the human street level. Do the qualities of small new startup businesses of entrepreneurship and architecture relate? This chapter investigates how city branding may be understood through small, street-scale geospatial relationships of 1) business, 2) architecture, and 3) entrepreneurial qualities, providing a geographic information system, GIS, tool that investigates latent branding opportunities to improve the understanding of a city or destination from the bottom up. This bottom-up approach furthers the notion that a more successful place branding campaign may emerge from top-down policy initiatives if a rigorous strategy celebrates the pre-existing strengths of a place. This chapter will explain the method and assertions to measure the impact of business fabric and the possible role in current and subsequent neighborhood and city branding using neighborhood case studies in Barcelona, Spain, Portland and Eugene, Oregon, and Jersey City, New Jersey. City-scaled branding does not always acknowledge the small-scale geospatial qualities that support distinctive identities from the street scale to the city scale. For example, in DUMBO Brooklyn, Down Under the Manhattan Brooklyn Overpass, the high price of established downtown Manhattan office space pushed entrepreneurs elsewhere to the post-industrial urban fabric in Brooklyn. Similar emerging business districts rely on relationships of small-scale urban and architectural fabric. The research builds on assertions that geography and branding are entangled by 1) inescapable socio-spatial associations; 2) inherent differentiation through space and 3) articulation of economic and competitive socio-spatial relationships (Pike, 2009). While recent research explores relationships between urban development and urban branding (Rehan, 2013) existing research does not focus on the small-scale urban qualities as small as individual streets or three-by-three block areas. Owners in these locations not only aspire to have a successful small business for themselves but to collaborate with the most skilled and talented young workers who seek attractable (Bitner, 1990), walkable street level activities, affordable places to live and eat, and access to natural amenities (Lindzon, 2015). These small businesses can move from space to space within a building or neighborhood without losing customers, but neighborhood location is still important for small, creative class businesses (Florida, 2008). According to Entrepreneur Magazine, the long-term phenomenon of entrepreneurship relies on communities and policy makers to work together to attract vitality to a region (Clifford, 2013). This long-term trend subsequently has deep influence on the business fabric of a place and, in turn, attracting investment (Kotler et al. 1993) to perpetuate a long-term city brand. https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506893473275-7L3R3UJ195HARUBEQ8TU/02.jpg Business Fabric https://www.speranzaarchitecture.com/hudson-house daily 0.75 2024-12-16 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680566925714-IRDXUMTSM4TS97SWMPWS/Hudson+House-1721+-+Copy.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680566925714-IRDXUMTSM4TS97SWMPWS/Hudson+House-1721+-+Copy.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536266022-0CERY8B5QEG7BSR88RGT/Hudson+House-1694.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536254949-PIXPHQEGPKHTPFE29Z8T/Hudson+House-2058.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536329243-EBAO477H4BQ5ZCMTDE2D/Hudson+House-1756.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612049792-R9GJ8X4KUCVHYD5B3PCT/Copy+of+HH_3Dparti_02_20170817.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612252652-6UPAJLBG7VNI63PT8M13/Copy+of+01+ENTRY+20170714.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536314698-2JJSA053H9QPRA5T23IO/Hudson+House-1703.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536343136-V91XT9RY6FKAEQOTXPMC/Hudson+House-1848.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687444230899-84ECWIIDYTLDX2CYE6L2/Photo+from+Philip+Speranza+%282%29.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536324884-ACRFJAPA6VSZ3FDOH09F/Hudson+House-1816.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536348939-3245UHVF3YFUK8V8JH1M/Hudson+House-2004.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536688535-D9PS09ZC17ZZD93SFQWP/Hudson+House+Tile.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536337495-5T78LW1TFV4D22QD5AYZ/Hudson+House-2054.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680977680612-YF7SUX71BDMYIUGHDT5T/Hudson+House-1561+-+Copy.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536375507-YLQYGJNOFPCN9FRQST7X/Hudson+House-1490.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612645590-XBX4TZOY6GTVXPD12R3I/Copy+of+01+ENTRY+20170714.jpg Hudson House Hyde Park, NY In construction. The challenge of this part-time residence located in the Hudson River Valley approximately two hours north of New York City was the hot and humid summer climate. The client was culturally accustomed to no summer active air conditioning, having previously lived in family houses with wraparound porches in Orient, New York and Alabama. The hypothesis of this design research was how to measure, understand and design for passive cooling from the site through the one-story building of the rocky knoll overlooking the Hudson River. A central three-story stair leading from the rock enclosed basement to a third-story glass solar chimney and moon observation room. The key to letting hot air escape the top would be the ability to syphon cool air from specific locations around the building. To measure the coolest adjacent site locations in summer, Rhino Grasshopper’s radiance plugin Ladybug was used to simulate this data. This data informed 1) summer canopy covered courtyard 2) door and operable window locations and 3) adjacent tree locations. This was followed by the deployment of eight custom built Arduino Sensor Prototypes placed around the existing site of the future house, on various slopes of the knoll. This local data acquisition is then compared with the Ladybug simulation and used to confirm which openings would be most likely to draw cool air in the summer across the living room and kitchen of the house, and final species selection and fine-tuned locations of trees placement. Post-occupancy testing of these intended sources to siphon cool air in summer under the wraparound porch, carport, covered courtyard and north slope, will inform the most effective use of openings, since each has different consequences of air quality. “Atmosphere InFormed: Design Awareness of Small-scale Differences of Atmosphere in Architecture and Urban Design” Environmental Design Research Association, Best Paper Award 2018 Project Team Architect: Philip Speranza, Principal Architect; Stephen P. Maher; Daniel Matallana; Gillian Hevey Structural Engineer: Robert Murray, Murray Engineering Civil Engineer: Rod Morrison, LRC Group General Contractor: Quatrefoil Inc. https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1519249828624-5B1JA9VZY97XAQQ0DMCR/20180207_philip+1.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513070491221-DUVOH9AI0JWOHUYRC230/IMG_20171210_142353.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612769955-BDNWOGHFU854R4BLPOH7/nookexpanded.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612267941-64ZCIKGMEMHKE16Y0ASJ/Copy+of+00+Context+Map+20170307.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612569385-08LK7MHB6VYSDGANSYGN/Hudson-House-Radiance.gif Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680978265016-H9OCVNPVEPXKI7TPMQBU/Hudson+House_Solar+Chimney+03b.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612283599-155D8TDKBXR4650I7Y2B/07+Ecology+Diagram+20170714.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612297552-5GI9UG1OJSU91LW8KXPL/00+PARCEL+PLAN+20170407.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507696989009-4BM9NLBK6N7JWNI8AG9V/Copy+of+L1.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1510726806900-G2PUUFJPXA76MCT7MZRC/A1.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1573239662736-VIM1MLM0R8LQYRG4TB26/Hudson%2BHouse_Basement-01%2B%25282%2529.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1573239731911-GG99548QA8HWDMFPULYN/Hudson%2BHouse_First%2BFloor-01%2B%25282%2529.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1573239726515-CPPODOCWJN3QN6N6MNLN/Hudson%2BHouse_Roof-01%2B%25282%2529.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513060846556-K26K90I9L96OH42YEHUL/IMG_20171210_142853.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513060887920-1NP3E59LIQ3OWYCGUOQW/20171210_141854+%281%29.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513060849074-X5GPGTW4WG9WW5FL7WOA/20171210_143350+%281%29+2.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513060851776-N77N9GN9BXB67QLFOZAD/IMG_20171210_143731.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507611952229-8B2GZNCXW8GT4LEPS67B/Copy+of+01+ENTRY+20170714.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513061264794-WAIWT3K7VPK07WSSXV9I/IMG_20171210_143307.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513060946141-879CNHYT00SVMBJ085NC/IMG_20171210_142842.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513062522380-GYW6E1EFX0VGOEYQ058W/IMG_20171210_142902.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513061410007-JO86H3SZHASYJJFUF1ES/IMG_20171210_142100.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513061534681-L7SLRUFD5I35S65O9S7L/IMG_20171210_143002.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513063251754-GEF33JNN8VP8MN76B62G/20171204_182141+-+Copy.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513064021320-W97Z0QM1EF71FJCFCS2N/IMG_20171205_224244.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513064642680-EO4423MWXB9VTZC4EBEI/IMG_20171206_1518021.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612260589-AFLQVKKOVYG4YW9V8XJ2/Copy+of+02+Reading+Nook+20170714.jpg Hudson House https://www.speranzaarchitecture.com/public-art-work-with-artist-janet-echelman daily 0.75 2018-10-09 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786551031-NAR39SZNWTZT9WWITPFP/vans+otw+janet+echelman+phoenix+3+%281%29.jpg Public Art, Design Consultant for Artist Janet Echelman “Her Secret is Patience,” 2009 Phoenix Civic Space Art Commission, City of Phoenix Phoenix, Arizona As the fifth largest city in the Unites States, the City of Phoenix commissioned this $2.4m sculpture for the Phoenix Civic Space to celebrate future place making interaction of downtown businesses, residents, and an expanding Arizona State University downtown campus. The collaborative design process works closely with engineers and fabricators to advance earlier symmetrical geometries into assymeterical geometries that require more complex weaving methods developed specifically by Buro Happold’s C.R.A.F.T. team for the project. Parametrics and building information modeling tools were respond to a variety of assymetrical and aperiodic forces. The piece celebrates wind movements of low velocity and high velocity conditions, adjusting throughout the year to the setting sun with cool colors in the summer and warm colors in the winter. Artist: Janet Echelman Design Consultant, Architect + Visualization: Speranza Architecture Structural Engineering SD: ARUP Structural Engineering CD: Buro Happold Landscape Architect: EDAW Design Build Contractor: CAID Net Fabricator: GORE https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786551031-NAR39SZNWTZT9WWITPFP/vans+otw+janet+echelman+phoenix+3+%281%29.jpg Public Art, Design Consultant for Artist Janet Echelman “Her Secret is Patience,” 2009 Phoenix Civic Space Art Commission, City of Phoenix Phoenix, Arizona As the fifth largest city in the Unites States, the City of Phoenix commissioned this $2.4m sculpture for the Phoenix Civic Space to celebrate future place making interaction of downtown businesses, residents, and an expanding Arizona State University downtown campus. The collaborative design process works closely with engineers and fabricators to advance earlier symmetrical geometries into assymeterical geometries that require more complex weaving methods developed specifically by Buro Happold’s C.R.A.F.T. team for the project. Parametrics and building information modeling tools were respond to a variety of assymetrical and aperiodic forces. The piece celebrates wind movements of low velocity and high velocity conditions, adjusting throughout the year to the setting sun with cool colors in the summer and warm colors in the winter. Artist: Janet Echelman Design Consultant, Architect + Visualization: Speranza Architecture Structural Engineering SD: ARUP Structural Engineering CD: Buro Happold Landscape Architect: EDAW Design Build Contractor: CAID Net Fabricator: GORE https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786544484-T2MOV8QHXV5SEA6M3XL3/Wales_03.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786030540-EAQ37FWEBDVFB3XRXOZD/vans+otw+janet+echelman+phoenix+3.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786543612-M65CHCDQVHDJN2R9LB3D/Wales_01.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786354562-X5GEJNBFVVSR8SGG7Z7A/Wales_02.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786375314-6037XELD2B2TCEK0GKCG/Vancouver_01.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786536181-2TCLFSDHP172QK5JRO9P/Vancouver_02.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786535028-TF57E2REEA47UUIL6Z51/Untitled-1.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786534479-IMPPYRILFWGC8RAEW6SV/Phoenix.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786381976-EQ9H8WH8UB5J2UJMA49P/Phoenix.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507786383818-3MP6LWS4F3YIQ3TYU2B9/Phoenix_03.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507787510837-Z52IRNSNIRI2ASAOX20I/04_porto_echelman_photo3436896571_fd087bf13a_o_d_gjh.png Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507787512513-HAYD7YVWLV1FKKCK0AOJ/09_porto_echleman_photojoaoferrand_jf043695_gjh.png Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507787514157-JWQNOELFYQC9J7XJQJ6F/20_sfo_echelman_photobeckyborlan_0615.jpg Public Art, Design Consultant for Artist Janet Echelman https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507787520031-WMXRVQEDEV54GGNPI32Y/02_sfo_echelman_photoyanyanmao_0502_gjh.png Public Art, Design Consultant for Artist Janet Echelman https://www.speranzaarchitecture.com/birch daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507608590351-W1R09FHYSJ3JWWB701VD/05.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507608590351-W1R09FHYSJ3JWWB701VD/05.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687217099082-M9NA16BLO43I1U15KWHL/BIRCH+from+forest.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687217295235-X7JGPGBMQV1MLZKPF5IZ/me.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680537400462-56B1YWSXLR2JR99UVX6S/BIRCH+hill.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687203567594-7PCDIUU267OLBGPOAMT6/Hudson+House_Solar+Chimney+7-Recovered.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508121020121-NCR6IAAGWIEDF85PXXB6/02+%284%29.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508120569429-1BN648BNCJACVJXOE2TH/05+%284%29.jpg Birch Fircrest House - Eugene, Oregon Eugene, Oregon In construction. Awards 2018 American Institute of Architects Southwest Oregon, Citation Award Increasing prices for developable parcels within Eugene, Oregon’s urban growth boundary and the irregular climactic condition of a steeply sloped east facing site created the opportunity to test a hypothesis of the value of human-scaled climate data for design. The key question was how standard Rhino Grasshopper radiance plugin Ladybug data from the airport EPW weather data located 5 miles away would vary with variations of climate data collected on-site using CSV and GIS overlapped database for both geographic and climactic information. How would this effect 1) building form, 2) solar stack effect and chimney for cooling; 3) window location and 4) vegetation for southern light filtration. The design process began first at the scale of building form carving the base of the house volume back to both 1) unblock to the eastern view to the South Sister Cascade Mountain view and 2) carve out south facing exterior space in this narrow urban. A grid of points was established and z-coordinates gathered at 10 foot intervals and entered into the geospatial database. This combined with a geotechnical survey and new test holes built a precise 3D model of both the existing terrain and basalt pinning location below. A solar chimney was designed to draw cool air across the 3rd floor living space and flush out above the 4th floor clerestory. Rhino Grasshopper’s radiance plugin Ladybug was used to test various carving angles to balance maximum 3D cantilevered pinning the other rock below and minimize southern radiation in summer months. Lastly, an array Arduino sensor prototypes was deployed across the site to demonstrate the value differences, across 1) space and 2) time of day, of temperature, humidity, light and sound pollution, human-scaled differences not capable within the Ladybug radiance type information from the nearby airport EPW weather data. The data proved that temperature and sound differences existed within the resolution of 10 or fewer feet The results effected design decisions for 1) locations of operable windows and triple glazed sound insulation, and 2) location and species selection of property edge tree planting for both shading and screening. Project Team Architect: Philip Speranza, Principal Architect; Daniel Matallana; Structural Engineer: Jok Ang, Ang Engineering Group https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507608601611-BNUVGKH8UTL4QEYCRWDA/04.gif Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507608995843-7QKMI6TSO1QB6UWW9HYR/03.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687216837119-P80075XNIH9YYZYOZCY9/20200904_211121-ANIMATION.gif Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508120587390-OAJKZK7XEOMKUE93H8B4/06+%282%29.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508120716777-YUQK30GER0448NXKKWR9/01.1+%281%29.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1508121253139-IG9ALKN79GIQCIWEZQTN/01.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1506890593528-KFVE7IK9MX91M8H0C0BW/01.jpg Birch Fircrest House - Birch Fircrest - Model Birch Fircrest - Model description https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507703516587-UT3PMD3EBV2OT3U8R0HL/10.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507704969230-QFRRLSARHB9QUZIJYXSR/12+%281%29.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507704649640-I7IKF7D83ZH2IKRWIQ5E/12+4.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1509463527862-0Y8AFPHSS7EQGCH3G0FT/08.1.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1509463531211-DD5VHENRMNAANDNOIXYT/08.2.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1509463549546-0HQSONVB5KJ04NQ4458N/08.0.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1509463553051-57Y5E4F83H9BN2VTM4YO/IMG_20171011_104908.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1529444790522-3F5YG22CC8EPFCEPEVFT/Pages+from+Speranza_AIA+2018+Design+Award+Certificates%2C+Birch+Fircrest.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1510727175285-2W20HYQDJMQ4XC34G4JX/IMG_20171112_131407.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1572237230837-1JU6QKRF4MDE0MC8RVZ9/org_8169d58ada834851_1571444070000.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1572237225471-BQ7SVIACNCC0BSZMREIT/org_ab5e7c29ea175bf2_1571443970000.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1572237233996-XXPXN7W1ZJJPUZZ3ASYY/org_62b1d812059d4b76_1571443776000.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687216815633-272WYA3Z75TZ3FWGI15X/PXL_20210727_210421793%7E3.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687216821031-TU6TOP4DPTXD74RBZX25/PXL_20201016_171108727.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687216825804-ECJ6TUJ9GNIDW0AKPA71/IMG_20200908_181643.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687216832162-SVXF0MSE5D3569BZ9PIS/IMG_20200912_112640.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687217285073-0Z4PQWZM53KW3V439WNM/Photo+from+Philip+Speranza.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687217304986-OB0DZYTWUH0042LQ0US0/IMG_20200924_145239+%281%29.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687217401549-JKGNGDJ4YF0WP95Y6GLO/Picture4.png Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687217402595-NQ10CFGSTE55I2Y97EOW/Picture3.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687217408846-M3ZN5N7C6YY2ZLNDWNFW/Picture2.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687217412126-HP15J9DN5KXJP1NGFNTB/Picture1.jpg Birch Fircrest House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687217421217-QSEBCGSQN4N0SDXK2HVZ/IMG_20200907_190004.jpg Birch Fircrest House https://www.speranzaarchitecture.com/warehouse daily 0.75 2019-06-10 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541530773403-RFWHUQ2MH9XV550OJGMZ/Kitchen_01.jpg 260 Ferry Street Adaptive Reuse This project inserts itself between the gritty Ferry Street Bridge gateway location of Coburg Road entering downtown Eugene and the natural condition between the Willamette River and Skinner and Spencer Butte beyond. Comfortable refuges are created between the sound and light pollution as well as natural conditions of damp winter drizzle and hot summer sun. The building shelters. The design engages time based qualities and challenges of the site in three ways: 1) phenomena of society and nature including sound, air, light and connection to the riverfront, within the context of the existing concrete building shell. 2) human comfort through thermodynamic understanding including passive cooling in summer and warmth against cool dampness in winter. 3) shared mixed-use vibrancy, urban in feel, between various restaurant, cafe, office and residential enclaves and their extension out into the neighborhood. The approximately 18,000 sqft mixed-use project emerges from an existing two-story board formed concrete shell previously used as a potato chip factory and Eugene Moving and Storage warehouse, bounded within a typical 80’ by 80’ Eugene quarter block. Exterior spaces are located for human comfort that connect ground floor commercial, office and upper level residential uses and allow the exterior urban vibrancy and ecological context to bleed into the building. ——— Project Team Philip Speranza, AIA, RA LEED AP, Principal Architect Stephen P. Maher, RA (OR), NCARB, Project Architect Garrett Leaver, Designer Valeria Masciotti, Designer Danielle Valdez, Designer Austin Daich, Net Zero Emerging Leader Intern Gianna Prather, Architectural Visualization Alden Carr, Landscape Architectural Designer Past Contributors: Allen Suwardi Ben Gardner Betty Lou Poston Daniel Matallana-Mejia Ryan Robert Kiesler https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541530773403-RFWHUQ2MH9XV550OJGMZ/Kitchen_01.jpg 260 Ferry Street Adaptive Reuse This project inserts itself between the gritty Ferry Street Bridge gateway location of Coburg Road entering downtown Eugene and the natural condition between the Willamette River and Skinner and Spencer Butte beyond. Comfortable refuges are created between the sound and light pollution as well as natural conditions of damp winter drizzle and hot summer sun. The building shelters. The design engages time based qualities and challenges of the site in three ways: 1) phenomena of society and nature including sound, air, light and connection to the riverfront, within the context of the existing concrete building shell. 2) human comfort through thermodynamic understanding including passive cooling in summer and warmth against cool dampness in winter. 3) shared mixed-use vibrancy, urban in feel, between various restaurant, cafe, office and residential enclaves and their extension out into the neighborhood. The approximately 18,000 sqft mixed-use project emerges from an existing two-story board formed concrete shell previously used as a potato chip factory and Eugene Moving and Storage warehouse, bounded within a typical 80’ by 80’ Eugene quarter block. Exterior spaces are located for human comfort that connect ground floor commercial, office and upper level residential uses and allow the exterior urban vibrancy and ecological context to bleed into the building. ——— Project Team Philip Speranza, AIA, RA LEED AP, Principal Architect Stephen P. Maher, RA (OR), NCARB, Project Architect Garrett Leaver, Designer Valeria Masciotti, Designer Danielle Valdez, Designer Austin Daich, Net Zero Emerging Leader Intern Gianna Prather, Architectural Visualization Alden Carr, Landscape Architectural Designer Past Contributors: Allen Suwardi Ben Gardner Betty Lou Poston Daniel Matallana-Mejia Ryan Robert Kiesler https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1553893765524-93A1CLAVT96BPA1C4URT/Exterior+Render+Skinners+Butte_05.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1540913073312-2ELI3RJFXD6V4LW0DO7M/siteContext%281%29.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1540913088413-YDSZ7VVJ0NUVD3CY35Q9/SITEAXON-01.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1554507684508-9X92U349J9SQNTLAD78Z/260FERRY_3D_PARTI-small.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1540913440575-6WOI8LUSNEZ1KI5T5FD5/Kitchen_01.jpg 260 Ferry Street Adaptive Reuse This project inserts itself between the gritty Ferry Street Bridge gateway location of Coburg Road entering downtown Eugene and the natural condition between the Willamette River and Skinner and Spencer Butte beyond. Comfortable refuges are created between the sound and light pollution as well as natural conditions of damp winter drizzle and hot summer sun. The building shelters. The design engages time based qualities and challenges of the site in three ways: 1) phenomena of society and nature including sound, air, light and connection to the riverfront, within the context of the existing concrete building shell. 2) human comfort through thermodynamic understanding including passive cooling in summer and warmth against cool dampness in winter. 3) shared mixed-use vibrancy, urban in feel, between various restaurant, cafe, office and residential enclaves and their extension out into the neighborhood. The approximately 16,000 sqft mixed-use project emerges from an existing two-story board formed concrete shell previously used as a potato chip factory and Eugene Moving and Storage warehouse, bounded within a typical 80’ by 80’ Eugene quarter block. Exterior spaces are located for human comfort that connect ground floor commercial, office and upper level residential uses and allow the exterior urban vibrancy and ecological context to bleed into the building. https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541530744902-9HM7GK4CTE9X4W4CD3EO/Urban-Traffic_01.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541531960289-19X6BM2JWL8RCWL6LNCS/Photo+from+philipjsperanza+%281%29.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541529474823-QK5YU7PBJ3XE10LU5AJE/exploded-axon.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541530728073-UGJCDSSWJAG95MSC6GGT/watershed.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1540912256837-D8NXOC9SKIZW9SM756Y2/Exterior+Render+Skinners+Butte_02.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1549989978645-03LOPQSIR5RMH8P3BO4U/WAJ+SCENE+3%2BCOBURG_no+tailored_small.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1549990276010-B87RE4TNEIYSQ03OWK5T/WAJ+SCENE_3floors_ALLEY_no+tailored.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541526437177-VKE9G3Q8X8VOX4W1QNHI/MATERIALITY.PNG 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541526493935-6TB1HUSBUPDQRR0SLOI4/SOCIAL+INTERACTION+TOOL.PNG 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1554507850019-AFOYWJ42ZIP0XZK5I2B2/Room+303_window+fix.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1554507850542-O8IWIO0R8NKX8S0BNLD2/Interior+Room+304_window+fix.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1549989055882-ZF96B0EDCG2RQ46KX7JQ/Cozy+but+not+Creepy.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541530789048-0S1GBAUIIH2EFDSRR80H/Beer-Garden_01.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541531256820-7N2PLVDBQ7DRER5YYYVU/Playful.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541527502797-ZQHV4471VZYRSR1YQE8Q/Ecology%2BTime-Diagram.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541530786347-595NDKW5BPONTS0WAXBM/Community-Garden_01.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1554508352473-UCRUCJPBMZR6HATRWFFA/PLAN-1ST-FLOOR-D.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541526017717-69C6IL4YGCQN277NGOXK/PLAN-2ND.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541526021384-QZMH9HCKF22B8K3R2ZKT/PLAN-3RD.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541526025501-V1UMXWJO180AQV8KB7A2/PLAN-4TH.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1550193931400-6N7AORBEPPIPM8TS89J0/coburg-no+tailored.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1550193916833-PUYGQ6Y6IOYXNDZPV2RW/over-beer-garden.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541530755628-TEKDV8MRK5F29XH6WR4V/Restaurant_01.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541530748645-74HM9IPTUS4XX3O625RM/SOUTH+VIEW_01+10.3.jpg 260 Ferry Street Adaptive Reuse https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1541530769950-JR0NSAP3H8KZTO57I71I/NORTH+VIEW_01+10.3.jpg 260 Ferry Street Adaptive Reuse https://www.speranzaarchitecture.com/blog daily 0.75 2018-10-16 https://www.speranzaarchitecture.com/blog/2018/10/16/test-post-02 monthly 0.5 2018-10-16 https://www.speranzaarchitecture.com/blog/test01 monthly 0.5 2018-10-16 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1539704550001-7PHFUHQEMLRI8LXT7ZGZ/AUTUMN+DIAGRAM.jpg BLOG - test post 01 caption https://www.speranzaarchitecture.com/new-gallery-1 daily 0.75 2024-12-28 https://www.speranzaarchitecture.com/home-test daily 0.75 2024-12-28 https://www.speranzaarchitecture.com/studio daily 0.75 2019-08-20 https://www.speranzaarchitecture.com/contact daily 0.75 2019-09-11 https://www.speranzaarchitecture.com/new-page daily 0.75 2018-07-11 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1531315580309-KI4P460YHN2ASN2UFTJX/PINNACLES_01.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1531315556180-X8Z8PRC5KK6NMUM15R6N/WAJ+DIAGRAM+AXON+2-01.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1531315570901-BE5MD9TY7FEUV2C0XRBB/SLOTS+SCENE-01.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1531315576651-K3J7Z3UPHYXS59GVZQD9/A2.01-SECTION-AA+%281%29.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1531315589081-9N16LWYQPO2AEHQHM8ML/A1.11-PLAN-FIRST+%281%29.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1531315618742-72CM5JFJ22P36LLPPMH4/CS_closest_BURNED_02.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1531315651950-YPUOH4S06TJ4C2CYO7I3/CS_farthest_RAIN.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1531315657925-3JFJRELH9AG8DMNO5MVJ/Atruim_01.jpg Hudson House https://www.speranzaarchitecture.com/hudson-house-1 daily 0.75 2018-10-16 https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680566925714-IRDXUMTSM4TS97SWMPWS/Hudson+House-1721+-+Copy.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536266022-0CERY8B5QEG7BSR88RGT/Hudson+House-1694.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536254949-PIXPHQEGPKHTPFE29Z8T/Hudson+House-2058.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536329243-EBAO477H4BQ5ZCMTDE2D/Hudson+House-1756.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612049792-R9GJ8X4KUCVHYD5B3PCT/Copy+of+HH_3Dparti_02_20170817.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536314698-2JJSA053H9QPRA5T23IO/Hudson+House-1703.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536343136-V91XT9RY6FKAEQOTXPMC/Hudson+House-1848.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1687444230899-84ECWIIDYTLDX2CYE6L2/Photo+from+Philip+Speranza+%282%29.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536324884-ACRFJAPA6VSZ3FDOH09F/Hudson+House-1816.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536348939-3245UHVF3YFUK8V8JH1M/Hudson+House-2004.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536688535-D9PS09ZC17ZZD93SFQWP/Hudson+House+Tile.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536337495-5T78LW1TFV4D22QD5AYZ/Hudson+House-2054.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680977680612-YF7SUX71BDMYIUGHDT5T/Hudson+House-1561+-+Copy.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1680536375507-YLQYGJNOFPCN9FRQST7X/Hudson+House-1490.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612645590-XBX4TZOY6GTVXPD12R3I/Copy+of+01+ENTRY+20170714.jpg Hudson House Hyde Park, NY In construction. The challenge of this part-time residence located in the Hudson River Valley approximately two hours north of New York City was the hot and humid summer climate. The client was culturally accustomed to no summer active air conditioning, having previously lived in family houses with wraparound porches in Orient, New York and Alabama. The hypothesis of this design research was how to measure, understand and design for passive cooling from the site through the one-story building of the rocky knoll overlooking the Hudson River. A central three-story stair leading from the rock enclosed basement to a third-story glass solar chimney and moon observation room. The key to letting hot air escape the top would be the ability to syphon cool air from specific locations around the building. To measure the coolest adjacent site locations in summer, Rhino Grasshopper’s radiance plugin Ladybug was used to simulate this data. This data informed 1) summer canopy covered courtyard 2) door and operable window locations and 3) adjacent tree locations. This was followed by the deployment of eight custom built Arduino Sensor Prototypes placed around the existing site of the future house, on various slopes of the knoll. This local data acquisition is then compared with the Ladybug simulation and used to confirm which openings would be most likely to draw cool air in the summer across the living room and kitchen of the house, and final species selection and fine-tuned locations of trees placement. Post-occupancy testing of these intended sources to siphon cool air in summer under the wraparound porch, carport, covered courtyard and north slope, will inform the most effective use of openings, since each has different consequences of air quality. “Atmosphere InFormed: Design Awareness of Small-scale Differences of Atmosphere in Architecture and Urban Design” Environmental Design Research Association, Best Paper Award 2018 Project Team Architect: Philip Speranza, Principal Architect; Stephen P. Maher; Daniel Matallana; Gillian Hevey Structural Engineer: Robert Murray, Murray Engineering Civil Engineer: Rod Morrison, LRC Group General Contractor: Quatrefoil Inc. https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1519249828624-5B1JA9VZY97XAQQ0DMCR/20180207_philip+1.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1513070491221-DUVOH9AI0JWOHUYRC230/IMG_20171210_142353.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612769955-BDNWOGHFU854R4BLPOH7/nookexpanded.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612267941-64ZCIKGMEMHKE16Y0ASJ/Copy+of+00+Context+Map+20170307.jpg Hudson House https://images.squarespace-cdn.com/content/v1/59d11d5f32601e11ca65b91f/1507612569385-08LK7MHB6VYSDGANSYGN/Hudson-House-Radiance.gif Hudson House 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